Lone Wolf Technologies

Lone Wolf Technologies offers a complete real estate software suite for brokerages and agents, connecting real estate and technology to simplify transactions and operations.

Internet Software & Services

Information Technology

251-1K (630)

Founded 1989

3 open positions

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Director, Product Marketing

2 weeks, 3 days ago

United States

Full-time

Lead

Product Marketing Manager

Product Management

Apply Now

Lone Wolf Technologies

Lone Wolf Technologies offers a complete real estate software suite for brokerages and agents, connecting real estate and technology to simplify transactions and operations.

Internet Software & Services

251-1K

Founded 1989

View All Jobs 3

Description

Set the strategic direction for product positioning, messaging, and go-to-market programs.
Own the master messaging architecture across products, segments, and buyer personas.
Lead product launch strategy and drive cross-functional go-to-market readiness end to end.
Drive competitive intelligence strategy and translate market signals into positioning and sales enablement advantages.
Collaborate with Demand Generation on campaign briefs by defining positioning, audience, value proposition, and proof points.
Manage and develop the Product Marketing Manager and Specialist and set performance standards for the PMM function.
Partner with Sales Engineering to ensure demo narratives and enablement materials reflect current market positioning.
Collaborate with Product to provide roadmap input based on market, customer, and competitive insights.
Conduct win/loss analysis and synthesize customer and market insights into actionable strategy.

Requirements

8+ years of marketing experience.
5+ years of product marketing experience in a B2B SaaS environment.
Prior people management experience required.
Bachelor’s degree in Marketing or a related field.
Demonstrated ability to develop differentiated and creative positioning that stands out in the market.
Deep, evidence-based understanding of buyer psychology, the buying journey, and customer pain points.
Track record of developing specific, differentiated, and defensible value propositions.
Ability to articulate why a customer would choose Lone Wolf over alternatives, including doing nothing.
Ability to write and speak in the language buyers actually use, supported by samples of positioning docs, web copy, sales narratives, or customer-facing content.
Deep competitive fluency in the technology space; real estate tech experience is a plus.
Experience in real estate, proptech, or a vertically focused SaaS company is strongly preferred.
Exceptional verbal communication and presentation skills, with the ability to distill complex strategy for executive, sales, and customer audiences.

Benefits

Remote work in the United States.
Full-time role.
Salary range of $140,000 to $165,000 per year.

Interested in this position?

Apply directly on the company website

Apply Now

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