Senior Customer Marketing Manager

8 hours, 14 minutes ago
Full-time
Senior
Sales and Business Development
Level Access

Level Access

Level Access provides a comprehensive digital accessibility platform, automated scans, and expert-led services to help organizations achieve and maintain accessibility compliance. With a focus on IT systems, Level Access has been a leader in the access...

Internet Software & Services
251-1K
Founded 1997
$72M raised

Description

  • Develop and execute lifecycle programs that support onboarding, adoption, renewal, and expansion.
  • Create persona-based nurture campaigns for Accessibility, Product, Design, and Engineering leaders.
  • Partner with Customer Success to deliver milestone, value-reinforcement, and customer communication programs.
  • Build and manage a scalable customer storytelling and advocacy program, including case studies, testimonials, and customer features.
  • Identify and activate customer champions for campaigns, events, and public relations activities.
  • Integrate customer stories into global campaigns to strengthen engagement and brand impact.
  • Lead customer communications such as newsletters, learning content, and event invitations.
  • Partner with internal teams to grow the customer community through webinars, user groups, and roundtables.
  • Define KPIs for adoption, engagement, advocacy, and expansion, and report progress regularly.
  • Use customer data and insights to guide messaging, content, and campaign strategy while connecting efforts to pipeline and revenue impact.

Requirements

  • 5+ years of experience in customer or lifecycle marketing, ideally in B2B SaaS.
  • Proven ability to build advocacy and storytelling programs.
  • Strong cross-functional collaboration and project management skills.
  • Excellent storytelling and writing ability.
  • Data-driven mindset with familiarity using HubSpot, Salesforce, Gainsight, or equivalent tools.
  • Passion for accessibility, inclusion, and customer experience.
  • Ability to thrive in a fast-paced environment.
  • Experience with customer marketing strategy and execution (preferred).

Benefits

  • Full-time, salaried position.
  • Competitive benefits package.
  • Bonus opportunities.
  • Generous paid time off.
  • Paid holidays.
  • Programs designed to support employee well-being.
  • Programs designed to support work-life balance.

Interested in this position?

Apply directly on the company website

Apply Now

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