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Lead Data Analyst, Marketing

15 hours, 19 minutes ago
United States
Full-time
Lead
Data Analyst
Data Science and Analytics
Affiliate Marketing Power BI SQL Tableau
Apply Now
Launch Potato

Launch Potato

Launch Potato is a South Florida-based startup studio that connects the world's fastest growing brands to customers across the consumer journey. Founded by ambitious individuals, they leverage data, science, and fun to build successful digital companie...

Professional Services
51-250
Founded 2014
View All Jobs 54

Description

  • Own the reporting infrastructure supporting decision-making across Credit Cards, Make Money/Manage Money, Banking, and Marketplace verticals.
  • Partner closely with Yield, Paid Media, and Account Management teams to uncover trends and business opportunities.
  • Conduct retrospective analyses across experiments, creatives, offers, seasonality, and CAC performance.
  • Audit existing reporting to identify discrepancies, redundancies, and inconsistencies, then develop a roadmap for standardization.
  • Build, standardize, and improve dashboards and reporting assets that are adopted and used by stakeholders.
  • Develop trusted data sources and maintain LookML structure with awareness of downstream impacts.
  • Translate business context into actionable analytics and challenge the team with insights they may not already see.
  • Support ad hoc reporting requests with accuracy and business context.
  • Educate stakeholders and help improve self-service analytics through best practices and standardized reporting.
  • Serve as the technical owner for assigned verticals from raw data ingestion through final dashboard.

Requirements

  • Minimum 7 years of experience in business intelligence or analytics with direct exposure to performance or affiliate marketing.
  • Expert SQL skills and comfort working with unstructured, complex data.
  • Experience extracting accurate insights from raw data without relying on clean models.
  • Experience owning reporting end-to-end, from pipeline to dashboard.
  • Advanced LookML development experience, or equivalent experience in Power BI or Tableau.
  • Strong ability to understand and work with messy, complex, third-party data.
  • Ability to connect data work directly to business levers such as campaign performance, conversion rates, or revenue per session.
  • Curiosity and business depth, with a habit of asking questions first and growing into a trusted analytical partner.
  • Strong analytical rigor, communication, collaboration, and proactive ownership skills.
  • Experience partnering closely with business teams to uncover trends and connect analysis to decisions that moved the business.

Benefits

  • Base salary of $120,000 to $150,000 per year, paid semi-monthly.
  • Profit-sharing bonus.
  • Competitive benefits package.
  • Remote-first work environment.
  • Opportunity to work with a global team spanning over 15 countries.
  • Performance-based compensation growth tied to company and personal performance.

Interested in this position?

Apply directly on the company website

Apply Now

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