Lead Data Analyst, Marketing

1 hour, 27 minutes ago
Full-time
Lead
Data Science and Analytics
Launch Potato

Launch Potato

Launch Potato is a South Florida-based startup studio that connects the world's fastest growing brands to customers across the consumer journey. Founded by ambitious individuals, they leverage data, science, and fun to build successful digital companie...

Professional Services
51-250
Founded 2014

Description

  • Own reporting end to end, from raw data ingestion and pipelines through dashboards.
  • Audit, standardize, and improve existing reporting across assigned verticals.
  • Partner with Yield, Paid Media, and Account Management teams to identify trends and business opportunities.
  • Conduct retrospective analyses across experiments, creatives, offers, seasonality, and CAC performance.
  • Build and maintain complex LookML models and dashboards with awareness of downstream impacts.
  • Execute ad hoc analyses accurately while applying business context.
  • Educate stakeholders and promote trusted self-service analytics and reporting adoption.
  • Translate findings into recommendations and proactively challenge teams with actionable insights.

Requirements

  • At least 7 years of experience in business intelligence or analytics.
  • Direct experience with performance marketing or affiliate marketing.
  • Expert-level SQL skills and comfort working with unstructured, complex, third-party data.
  • Experience owning reporting from data pipelines through dashboards.
  • Advanced LookML development experience, or equivalent expertise in Power BI or Tableau.
  • Strong data literacy and experience improving reporting adoption and standardization.
  • Ability to connect analytics to campaign performance, conversion rates, revenue per session, and other business levers.
  • Strong business acumen, curiosity, communication, collaboration, and proactive ownership.
  • Experience partnering with business teams to conduct retrospective analyses and influence decisions.

Benefits

  • Base salary of $120,000–$150,000 per year, paid semi-monthly.
  • Profit-sharing bonus and competitive benefits package.
  • Remote-first work environment with a team across 18 countries.
  • Performance-based compensation increases tied to company and individual performance.
  • Inclusive, diverse, and equal opportunity workplace.

Interested in this position?

Apply directly on the company website

Apply Now

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