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Email Marketing Specialist ( Talent pool)

2 weeks, 4 days ago
Serbia, Argentina, Brazil, Nicaragua, Colombia, Philippines
Full-time
Junior
Email Marketing Manager
Marketing and Growth
CSS Email Marketing HTML HubSpot Mailchimp
Apply Now
lago

lago

lago connects talented individuals from emerging markets with high-quality remote job opportunities, facilitating professional growth and increased earnings for both workers and agencies.

Professional Services
View All Jobs 101

Description

  • Plan and execute promotional campaigns, newsletters, lifecycle campaigns, and automated sequences.
  • Own campaigns from strategy and audience planning through QA, deployment, and reporting.
  • Build and optimize automated flows, including welcome, abandoned cart, post-purchase, browse abandonment, win-back, and customer lifecycle journeys.
  • Develop behavior-, demographic-, purchase-, engagement-, and lifecycle-based audience segments.
  • Create personalized messaging and dynamic email content.
  • Write conversion-focused copy and collaborate with designers on mobile-responsive templates.
  • Monitor deliverability, sender reputation, suppression lists, inactive subscribers, and overall list health.
  • Conduct A/B tests for subject lines, CTAs, content, send times, offers, and segments.
  • Track email performance metrics and translate results into optimization recommendations.
  • Ensure campaigns comply with CAN-SPAM, GDPR, and applicable email marketing regulations.

Requirements

  • 2–4 years of hands-on email marketing experience.
  • 2+ years of experience with a major email marketing platform such as Klaviyo, Mailchimp, HubSpot, ActiveCampaign, or a similar tool.
  • Demonstrated experience building and managing automated email flows and segmented campaigns.
  • Strong email copywriting and campaign QA skills, with close attention to detail.
  • Experience analyzing campaign performance, including open rate, click-through rate, conversion rate, revenue, unsubscribes, bounces, and deliverability.
  • Understanding of email deliverability, sender reputation, and list hygiene.
  • Knowledge of CAN-SPAM and GDPR requirements.
  • Ability to manage multiple campaigns and deadlines simultaneously.
  • Strong English proficiency at the B2–C1 level.
  • Preferred: Strong Klaviyo, ecommerce/DTC, HTML/CSS, SMS marketing, advanced segmentation, lifecycle marketing, A/B testing, revenue attribution, ecommerce analytics, or CRM integration experience.

Benefits

  • Remote work from Latin America, the Philippines, or Eastern Europe.
  • Full-time and part-time availability.
  • Negotiable USD salary based on experience.
  • Opportunities for professional growth and role development.
  • Global, data-driven, innovative work environment.

Interested in this position?

Apply directly on the company website

Apply Now

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