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Product Marketing Manager - Fixed-term contract - Video Games

1 week, 1 day ago
Germany, Poland, United Kingdom
Contract
Lead
Product Marketing Manager
Product Management
Apply Now
Keywords Studios

Keywords Studios

Keywords Studios provides comprehensive technical and creative solutions for the global video games industry, specializing in localization, audio production, quality assurance, art creation, and customer support services to enhance the gaming experienc...

Internet Software & Services
10K-50K
Founded 1998
View All Jobs 10

Description

  • Define longer-term marketing objectives and develop and execute go-to-market plans for SimCity BuildIt.
  • Use consumer and market research to inform the roadmap and marketing strategy.
  • Act as the voice of the player and a marketing partner to studio leadership throughout the product lifecycle.
  • Monitor mobile market trends and the competitive landscape and represent market insights to the CFX team.
  • Lead a cross-functional marketing team across Creative, UA, ASO, Platform Partners, Social, and Community.
  • Brief partners on marketing strategy, positioning, and messaging and approve assets for campaign consistency.
  • Work with the Creative team on marketing asset development.
  • Collaborate with Analytics to define targets, experiments, and marketing accountability.
  • Manage campaign calendars, asset deliveries, and messaging for target audiences.
  • Support the Product Marketing function and execute marketing programs with internal teams and agencies.

Requirements

  • Bachelor’s degree or equivalent in business or a related field.
  • 8+ years of experience in mobile marketing, product marketing, or brand marketing.
  • 3+ years of experience in mobile gaming.
  • Ability to translate data and research into actionable marketing insights.
  • Strong project management skills.
  • Experience leading cross-functional teams.
  • Ability to operate autonomously and manage up and down across studio and marketing leadership and functional teams.
  • Experience in marketing strategy, positioning, and messaging.
  • Fixed-term contract role with the possibility of renewal.

Benefits

  • Fully online and remote recruitment process.
  • Opportunity to work on EA Mobile’s SimCity BuildIt within Keywords Studios.
  • Work with a global company with 12,000+ professionals across 70+ studios in 26 countries.
  • Potential for contract renewal.
  • Structured interview process with Talent Acquisition Specialists, Project Managers, and potentially the client.
  • Each application is reviewed individually with follow-up on candidacy status.

Interested in this position?

Apply directly on the company website

Apply Now

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