Senior Product Marketing Manager

1 month ago
Full-time
Senior
Product Management
Infatica

Infatica

Infatica is a global proxy network providing residential, mobile, and datacenter proxies for professional use, offering secure web scraping services with over 10 million IP addresses in 250+ locations.

Internet Software & Services
1-10
Founded 2019

Description

  • Own the company’s data-provider repositioning and the core messaging narrative across marketing surfaces.
  • Conduct competitive intelligence on key competitors including Oxylabs, Bright Data, Decodo, ScraperAPI, and Apify.
  • Gather and synthesize customer voice through interviews, segmentation, and win/loss analysis.
  • Partner with the CPO to test the product backlog against market needs and positioning.
  • Own website strategy, including information architecture, page roadmap, and page-level argumentation.
  • Lead the phased rebuild and migration of the legacy WordPress website and answer whether the site is performing.
  • Brief copy, design, content, and SEO partners to execute site and launch work.
  • Drive new product launches end-to-end, including positioning, naming, pricing input, GTM planning, sales enablement, and post-launch tracking.
  • Build and maintain sales enablement assets such as battle cards, objection-handling materials, pitch decks, and co-sell content.
  • Support conversion optimization through hypothesis testing and A/B experiments where applicable.

Requirements

  • 6+ years of B2B SaaS product marketing experience, including 3+ years as a senior individual contributor.
  • Demonstrated ownership of a B2B website strategy, including information architecture, page roadmap, and conversion outcomes.
  • Experience leading a positioning or repositioning initiative end-to-end with measurable business impact.
  • Experience building sales enablement materials from scratch or near-zero.
  • Technical product depth and experience marketing to technical buyers such as developers, engineers, or data infrastructure audiences.
  • Comfort working in low-process environments and at companies under 100 people.
  • Ability to use AI tools in a daily workflow or general AI-native comfort.
  • Strong business mindset focused on commercial outcomes.
  • Preferred background in proxy, scraping, data infrastructure, dev tools, or API products.
  • Preferred experience with WordPress as a strategic website owner, category creation or renaming, conversion experiments, and reseller/partnership-heavy companies.

Benefits

  • High ownership and autonomy with end-to-end campaign responsibility.
  • Fully remote and flexible work arrangement.
  • Direct influence on product and go-to-market strategy.
  • Hands-on execution culture with minimal bureaucracy.
  • Data-driven, experimentation-first environment.
  • Collaboration with a global distributed team across Product, Growth, Design, and Sales.

Interested in this position?

Apply directly on the company website

Apply Now

Similar Roles

Product Enablement Specialist

Addepar 251-1K Capital Markets

Addepar is seeking a Product Enablement Specialist to support GTM readiness for product releases and feature updates by translating technical product changes into training and enablement content for customer-facing teams.

Monday.com
15 hours, 17 minutes ago

Senior Product Marketing Manager

MinIO 51-250 Internet Software & Services

MinIO is hiring a Senior Product Marketing Manager to own the positioning, messaging, launches, and go-to-market storytelling for AIStor, its enterprise AI storage platform.

15 hours, 47 minutes ago

Growth & Product Marketing Specialist (Junior / Mid)

Keyvoto 11-50 Internet Software & Services

Keyvoto is hiring a Growth & Product Marketing Specialist to support brand growth and marketing initiatives through content, campaigns, and product-focused marketing in a fast-paced startup environment.

Content Marketing Figma Social Media Marketing
16 hours, 2 minutes ago

Director, Cardiometabolic Health Product Marketing

Omada Health 251-1K Health Care Providers & Services

Omada Health is hiring a Director of Cardiometabolic Product Marketing to lead go-to-market strategy, positioning, and launch execution across its cardiometabolic portfolio, with a focus on new products entering the market.

Content Marketing
16 hours, 2 minutes ago

You're on a roll! Sign up now to keep applying.

Sign Up

Already have an account? Log in

Used by 14,729+ remote workers