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[US-HQ] Senior Manager, Organic Social

3 weeks, 6 days ago
United States
Full-time
Senior
Content Strategist
Marketing and Growth
CRM HubSpot Influencer Marketing Instagram API SEM TikTok
Apply Now
HelloFresh

HelloFresh

HelloFresh is a leading recipe kit delivery service that provides farm-fresh ingredients and chef-designed recipes for convenient and affordable meals, revolutionizing the way people eat.

Hotels, Restaurants & Leisure
10K-50K
Founded 2012
$276M raised
View All Jobs 50

Description

  • Own organic social strategy and business outcomes for HelloFresh, Green Chef, EveryPlate, and Factor_.
  • Lead the Organic Social team and oversee community management across owned social channels.
  • Develop and optimize social and content strategies across existing and emerging platforms.
  • Create and pilot new social content concepts and trends-driven content formats.
  • Use data and experimentation to measure, optimize, and report on performance across platforms.
  • Lead creative execution for major brand campaigns and deliver social-first content with internal and external partners.
  • Partner with Brand Marketing and Growth Marketing teams on social components of campaign briefs.
  • Manage influencer campaigns and collaborate with influencers directly.
  • Work with in-house creative teams on briefing, art direction, and asset management.
  • Support paid social and other paid marketing channels as needed.

Requirements

  • 7-10+ years of social media experience, preferably at a large D2C brand or agency supporting a large D2C brand.
  • Proven experience developing innovative social media content and campaign strategy.
  • Experience managing influencer campaigns or working directly with influencers.
  • Expertise across Instagram, TikTok, Facebook, YouTube, Pinterest, and Twitter.
  • Hands-on experience creating culturally relevant content such as memes, GIFs, and phone-captured video.
  • Experience with paid marketing channels, including Paid Social, SEM, Display, and CRM.
  • Experience with data storytelling, social listening, and brand performance tracking.
  • Experience working with an in-house creative team on briefing, art direction, and asset management.
  • Experience using social publishing tools such as Sprout Social or HubSpot.
  • Experience using social listening tools such as Talkwalker, Brandwatch, or Synthesio.

Benefits

  • Competitive salary with 401(k) company match that vests immediately upon participation.
  • New York pay range of $136,710 to $158,100 USD.
  • Generous parental leave of 16 weeks.
  • PTO policy included.
  • $0 monthly premium and other flexible health plans available on day one.
  • 85% discount on HelloFresh subscription and other product initiatives.
  • Snacks, cold brew on tap, and monthly catered lunches.
  • Company-sponsored outings and Employee Resource Groups.

Interested in this position?

Apply directly on the company website

Apply Now

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