Marketing Operations Manager

1 week ago
Full-time
Senior
Marketing and Growth
Extreme Networks

Extreme Networks

Extreme Networks is a global leader in cloud-driven networking solutions, delivering innovative services to optimize network infrastructure and user experiences.

IT Services
1001-5000
Founded 1996

Description

  • Develop, configure, and maintain Marketo programs, campaigns, workflows, and integrations.
  • Optimize Marketo platform health and performance.
  • Partner with content, web, digital, field marketing, integrated campaigns, and events teams to execute campaign plans.
  • Develop and refine lead-scoring models and routing logic to improve MQL volume, conversion, and follow-up speed.
  • Build and maintain marketing databases, segmentation, progressive profiling, and audience-targeting strategies.
  • Support integrations between Marketo, CRM, CMS, webinar, and other third-party tools.
  • Translate business requirements into technical marketing implementations with Web, Digital, IT, and Field Marketing teams.
  • Document Marketo configurations, processes, and integrations.
  • Monitor, troubleshoot, and resolve technical issues while providing support to marketing teams.

Requirements

  • 7–9 years of experience in demand generation, campaign or marketing operations, strategy and operations, business operations, or similar roles.
  • 2+ years of hands-on Marketo administration experience.
  • Strong knowledge of lead scoring, lead routing, and SLA management.
  • Proficiency with marketing automation platforms, CRM systems—ideally Salesforce—and webinar tools.
  • Strong organizational, project-management, analytical, and problem-solving abilities.
  • Ability to manage multiple priorities independently in a fast-paced environment.
  • Experience working cross-functionally across strategy, analysis, and operations.
  • Marketo Certified Expert (MCE) or equivalent certification (preferred).
  • Experience with Salesforce, Cvent, Marketo Engage, webinar platforms, and workflow-management tools (preferred).
  • B2B technology or enterprise software marketing, webinar/event operations, and AI automation experience (preferred).

Benefits

  • Market-competitive base salary of CAD 110,000–140,000, based on qualifications and location.
  • Medical, dental, and vision insurance.
  • Flexible schedules and work-from-home opportunities where eligible.
  • Paid time off, statutory leave, and paid holidays.
  • Retirement savings programs, including 401(k) matching where applicable.
  • Employee Stock Purchase Program where eligible.
  • Adoption assistance, fertility treatment support, and flexible spending accounts where eligible.
  • Employee assistance program, tuition reimbursement, and life and disability insurance.

Interested in this position?

Apply directly on the company website

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