Senior Product Marketing Manager

1 hour, 11 minutes ago
Full-time
Senior
Product Management
Employ

Employ

Employ, Inc. is a top provider of recruiting solutions, empowering organizations to hire top talent with industry-leading technologies and services.

Professional Services
1K-5K
Founded 2022

Description

  • Own the end-to-end go-to-market motion for high-priority product launches, from positioning and messaging through post-launch measurement.
  • Coordinate cross-functional launch execution across product, demand generation, sales, and customer success to keep releases on time and on message.
  • Develop product positioning that resonates with mid-market and enterprise buyers.
  • Drive competitive displacement campaigns, including objection handling, talk tracks, and field enablement.
  • Partner on win/loss analysis and feed market insights back into positioning, product, and field teams.
  • Equip sales and customer-facing teams with the right content at the right time to accelerate deals and retention efforts.
  • Act as the voice of mid-market and enterprise customers inside the business to shape how the segment is positioned, sold, and retained.
  • Support retention and expansion narratives in partnership with customer success.

Requirements

  • 4–7 years of product marketing experience with ownership of launches and go-to-market in B2B SaaS.
  • Experience with mid-market and/or enterprise sales motions, including complex multi-stakeholder buyers and longer sales cycles.
  • AI-native operator who uses AI tools to create content, enablement assets, and talk tracks at high volume.
  • Strong product instincts with the ability to become a deep subject-matter expert quickly and translate technical capability into buyer value.
  • Operator mindset with the ability to run the process and own the outcome independently.
  • Excellent writing and storytelling skills with sound judgment on when human craft is needed versus AI acceleration.
  • Ability to work core Eastern Time business hours to collaborate with globally distributed teams.

Benefits

  • Remote-first work environment with flexibility to work where you are most productive.
  • Unlimited PTO.
  • Comprehensive medical, dental, and vision coverage.
  • Learning and development programs, including training, mentorship, and other growth resources.
  • Flexible work scheduling.
  • Career development opportunities.
  • Equal opportunity workplace with accommodation support during the hiring process.

Interested in this position?

Apply directly on the company website

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