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Senior Associate, Measurement & Ad Tech - Marketing Technology

6 hours, 50 minutes ago
United States
Full-time
Senior
Data Analyst
Data Science and Analytics
Affiliate Marketing Android CRM Google Tag Manager iOS LLM Looker Snowflake SQL Tableau TikTok
Apply Now
DoorDash

DoorDash

DoorDash empowers small business owners by providing an affordable and convenient platform for local delivery services, primarily focusing on restaurant food delivery.

Air Freight & Logistics
10K-50K
Founded 2012
View All Jobs 116

Description

  • Improve the systems, standards, and workflows that connect marketing activity to business outcomes.
  • Build and maintain tooling and automations that help channel and creative teams launch, optimize, and measure campaigns faster.
  • Automate repetitive measurement operations, including AI-assisted workflows, to scale with the business.
  • Own event tracking infrastructure, including postback templates, partner mappings, CAPI/pixel setup, custom conversions, and deduplication across major ad platforms.
  • Manage paid-media platform integrations and document how systems connect through APIs and data pipelines across Snowflake, Sigma, Singular, and CRM/lifecycle tools.
  • Implement and maintain tags, variables, and events in a tag management system such as GTM or equivalent.
  • Use AI-enabled workflows and automation to streamline reporting, accelerate insights, and improve campaign performance.
  • Write SQL to debug campaign data gaps and build dashboards for campaign performance, creative analysis, and delivery metrics.
  • Own tracking governance, including campaign naming taxonomy, UTM standards, postback change control, documentation, and self-serve tooling.
  • Investigate and resolve data issues such as iOS/Android discrepancies, missing campaigns, and postback failures, partnering with vendors when needed.
  • Collaborate with Performance Marketing, Analytics, Data Engineering, and external partners to translate business goals into shipped configurations and measurement standards.

Requirements

  • 4+ years of experience in marketing technology, performance marketing operations, or growth analytics with end-to-end measurement ownership.
  • Advanced SQL skills for debugging, reporting, and QA across campaign, event, and spend data in a warehouse environment such as Snowflake.
  • Hands-on experience with MMPs, including tracking links, postbacks, app/web attribution, and SKAN or other privacy-era iOS measurement.
  • Practical event tracking experience across major ad platforms such as Meta, TikTok, Snap, Reddit, or Google, including pixels, CAPI, custom conversions, and postback payloads.
  • Experience designing and implementing tags, variables, and events in a tag management system such as GTM, Adobe Tags, or Tealium.
  • Strong digital and mobile media fluency, including UTMs, campaign structure, paid social/programmatic/affiliate channels, and core performance metrics like CPA, ROAS, CPI, delivery, and conversion.
  • Experience building and maintaining dashboards in Sigma, Looker, Tableau, or similar tools used for daily marketing decisions.
  • Strong systems architecture awareness, including API integrations, data flows, and how MarTech platforms connect across CRM/lifecycle, warehouse, attribution, and campaign systems.
  • Familiarity with agentic and AI-assisted workflows, such as LLM integrations, RAG, marketing copilots, or AI coding tools, with strong review and testing discipline.
  • Experience analyzing digital performance data by format, placement, and audience, and translating findings into optimization recommendations.
  • Experience coordinating with vendors and platform partners when integrations require changes.

Benefits

  • Base salary range of $83,000 to $122,000 USD.
  • Opportunities for equity grants.
  • 401(k) plan with employer matching.
  • 16 weeks of paid parental leave.
  • Medical, dental, and vision benefits.
  • Flexible paid time off/vacation for salaried roles, plus 80 hours of paid sick time per year.
  • Wellness benefits, including a wellness expense reimbursement program.
  • Commuter benefits match, 11 paid holidays, disability and basic life insurance, and family-forming assistance.

Interested in this position?

Apply directly on the company website

Apply Now

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