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Product Marketer

4 weeks, 1 day ago
India
Full-time
Mid Level
Product Marketing Manager
Product Management
AWS Azure Microsoft Dynamics 365 MySQL PostgreSQL Salesforce Snowflake SQL Server
Apply Now
DBSync

DBSync

DBSync specializes in providing affordable integration and automation solutions that enable seamless synchronization of critical applications, such as accounting, CRM, ERP, and healthcare systems, to enhance data flow, reduce manual tasks, and improve ...

Internet Software & Services
51-250
Founded 2009
View All Jobs 9

Description

  • Craft and deliver product messaging for data replication and Change Data Capture (CDC) solutions across webinars, videos, and educational content.
  • Present and host webinars and videos to educate customers on product capabilities and benefits.
  • Analyze market trends, customer behavior, and competitor offerings to inform marketing strategy.
  • Collaborate with cross-functional teams to develop go-to-market plans for new product launches, feature updates, and demand generation.
  • Define target customer segments, value propositions, and distribution channels.
  • Create marketing collateral such as product demos, data sheets, whitepapers, blog posts, and videos.
  • Develop presentations and training materials to equip the sales team with product knowledge and value propositions.
  • Plan and execute marketing campaigns that generate leads and increase customer engagement.
  • Use data and analytics to track campaign performance, ROI, and related metrics.
  • Support account-based marketing initiatives and customer advocacy efforts.

Requirements

  • Bachelor’s degree in computer science, engineering, or a related field; MBA with specialization preferred.
  • 3–5 years of overall professional experience, with a strong preference for Strategy, Marketing, or Technology backgrounds.
  • 2–3 years of experience working in SaaS companies.
  • Good technical acumen and strong communication skills.
  • General understanding of SaaS apps, cloud platforms such as Snowflake, Azure, AWS, and Redshift, and databases such as MySQL, SQL Server, and PostgreSQL.
  • Experience with Salesforce and D365 is a plus.
  • Prior experience in technology consulting or enterprise technology marketing is highly desirable.
  • Exceptional written and verbal communication skills with the ability to translate technical concepts into clear, engaging messaging.
  • Strong technical aptitude and understanding of DataOps, data management practices, databases, and data clouds.
  • Experience hosting webinars, creating videos, and delivering technical presentations.
  • Proficiency with marketing tools, analytics platforms, and CRM systems.
  • Strong project management skills and the ability to collaborate across cross-functional teams.

Interested in this position?

Apply directly on the company website

Apply Now

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