Product Marketing Associate

4 weeks ago
Full-time
Entry Level
Product Management
Sezzle

Sezzle

Sezzle is a payments company revolutionizing the buy now, pay later experience with interest-free installment plans, empowering consumers and merchants alike.

Diversified Financial Services
251-1K
Founded 2016

Description

  • Analyze qualitative and quantitative user data to identify patterns, friction points, and growth opportunities across the product portfolio.
  • Support and help evolve Shopper Voice and Customer Advocacy research programs.
  • Bring a Gen Z consumer perspective to problem framing, messaging development, and product experience evaluation.
  • Use AI tools to accelerate insight generation and inform growth strategy and marketing plans.
  • Own product marketing for a defined set of products across discovery, validation, planning, launch, learning, optimization, and scaling.
  • Define product positioning and messaging based on behavioral data and user research.
  • Develop and execute go-to-market plans across in-app surfaces, lifecycle messaging, and marketing channels.
  • Monitor post-launch adoption and engagement, identify risks, and recommend iteration opportunities.
  • Work closely with Product Managers and Marketing Communications as primary partners for testing, launching, and improving products.
  • Collaborate across Product, Engineering, Data, Design, and Marketing, and contribute to team documentation so insights can be shared across teams.

Requirements

  • 0–2 years of experience in Product Marketing, Growth, Consumer Research, or a related field; recent graduates, internships, co-ops, and class projects count.
  • Strong analytical thinking and comfort working with qualitative feedback, behavioral data, and survey results.
  • Clear, concise communication skills with the ability to turn complexity into actionable insights or recommendations.
  • Curiosity about AI tools and eagerness to use them to work smarter; regular use is a plus.
  • Consumer-facing or mobile product experience is preferred.
  • Familiarity with user research methodologies, NPS analysis, or customer interview programs is preferred.
  • Experience with lifecycle messaging, in-product copy, or Braze or a similar tool is preferred.
  • Background in fintech, subscriptions, or marketplace businesses is preferred.
  • Ability to thrive in a fast-paced environment with shifting priorities.
  • High standards, comfort with calculated risk-taking, and the ability to disagree and commit.

Benefits

  • Salary range of $2,333–$3,167 USD per month, or $28,000–$38,000 USD annually gross.
  • Full-time remote role (#Li-remote).

Interested in this position?

Apply directly on the company website

Apply Now

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