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Remote Web Developer & Digital Analytics Specialist

2 months ago
United States
Full-time
Senior
Data Analyst
Software Development
CRM CSS Email Marketing Google Tag Manager HTML JavaScript SEO
Apply Now
DATAMARK, Inc.

DATAMARK, Inc.

DATAMARK, Inc. is a global leader in Contact Center and Business Process Outsourcing (BPO), founded in 1989 and headquartered in El Paso, Texas. The company operates delivery centers in the U.S., Mexico, and India, providing omnichannel, multilingual contact center solutions, back-office outsourcing, and digital document services to Fortune 500 companies, large enterprises, and government agencies. With a workforce of over 2,500 employees across eleven sites, DATAMARK emphasizes operational excellence through Lean Six Sigma methodologies and process improvement consulting. The company offers a wide range of services, including 24/7 customer care, high-volume data entry, document processing, and digital mailroom management. DATAMARK serves various industries, including banking, health insurance, and transportation, focusing on delivering tailored solutions that enhance customer experience and drive productivity. Its commitment to client satisfaction, quality, and innovation positions DATAMARK for continued growth in the outsourcing sector.

outsourcing/offshoring
1001-5000
Founded 1989
View All Jobs 18

Description

  • Own and maintain the company website and marketing technology stack.
  • Monitor site health, including speed, responsiveness, accessibility, security, redirects, and structural integrity.
  • Implement and support technical SEO initiatives, including metadata, indexing, schema, and internal linking.
  • Own analytics and tracking systems, including GA4, Tag Manager, dashboards, events, goals, UTMs, and attribution frameworks.
  • Analyze user behavior and conversion performance to identify friction points and recommend improvements.
  • Support paid media and email campaigns by validating tracking, analyzing post-click behavior, and ensuring reliable data.
  • Build email templates and schedule, deploy, and QA email campaigns.
  • Maintain email marketing operations, including UTMs, segmentation inputs, and performance tracking.
  • Manage marketing technology integrations and automations across CMS, CRM, analytics, ad platforms, and other marketing systems.

Requirements

  • Bachelor's degree in computer science, Web/Data Analytics, Information Systems, Marketing Technology, or a related technical field.
  • At least 5 years of experience in web analytics, website management, data analytics, or technical marketing environments.
  • At least 3 years of experience specifically in a Web Analytics, Digital Analyst, or similar role.
  • Working knowledge of front-end web technologies, including HTML, CSS, and JavaScript.
  • Experience using web development tools such as Adobe Dreamweaver.
  • Strong proficiency in website management, including CMS updates, page builds, site structure, and ongoing technical maintenance.
  • Hands-on expertise with web analytics and tracking systems, including GA4, Google Tag Manager, dashboards, events, goals, UTMs, and attribution models.
  • Ability to monitor and maintain site health, including performance optimization, mobile responsiveness, accessibility, redirects, and crawl issues.
  • Analytical skills to evaluate user behavior, identify conversion friction points, and recommend data-driven improvements.
  • Experience supporting paid media and email campaigns through tracking validation, post-click analysis, and performance diagnostics.

Benefits

  • Work-from-home option.
  • Medical, dental, and vision coverage.
  • 401(k) and IRA retirement plans.
  • Basic, voluntary, and AD&D life insurance coverage.
  • Paid time off, paid volunteer hours, and major holidays.
  • Short-term and long-term disability coverage.
  • Training and development opportunities.
  • Salary range of $65,000 to $75,000 annually.

Interested in this position?

Apply directly on the company website

Apply Now

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