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B2B Marketing Lead

3 weeks, 5 days ago
United States
Senior
Marketing Manager
Sales and Business Development
Content Marketing CRM
Apply Now
DailyRemote

DailyRemote

DailyRemote provides a platform for individuals seeking remote job opportunities across various fields, including software, design, support, sales, and writing, while also offering services such as personalized job alerts and expert resume reviews to e...

Professional Services
1-10
Founded 2019
View All Jobs 7

Description

  • Own and execute B2B marketing strategy to generate qualified leads and support partnership growth in healthcare and enterprise segments.
  • Lead planning and execution for priority industry events, including sponsorship selection, booth management, and post-event nurture campaigns.
  • Develop sales enablement assets such as pitch decks, one-pagers, ROI calculators, and tailored proposals.
  • Partner with Sales and business development on account-based marketing campaigns for high-value target accounts.
  • Create data-driven content including white papers, thought leadership pieces, and case studies to build market credibility.
  • Translate product and program capabilities into clear, outcome-focused positioning and messaging for enterprise buyers.
  • Work closely with sales to gather feedback on lead quality and asset performance and improve campaigns based on results.
  • Join sales discovery calls and align with Sales and Product on pipeline bottlenecks and market needs.
  • Establish reporting and optimization processes that track marketing influence on revenue.

Requirements

  • 7-10 years of experience in B2B marketing, supporting complex, multi-stakeholder sales cycles and high-consideration deals.
  • Experience balancing strategic planning with hands-on execution and asset creation.
  • Exceptional writing and messaging skills, with the ability to simplify complex solutions for C-suite and VP-level buyers.
  • Deep experience in sales enablement or field marketing.
  • Fluency with modern CRM and automation tools.
  • Proactive use of AI-enabled workflows to increase output.
  • An iterative, data-informed approach that measures pipeline influence and other meaningful business outcomes.
  • Strong prioritization and judgment in a fast-moving, high-growth environment.
  • Experience in healthcare and workforce development is a significant advantage.
  • Must be based in one of the following states: CA, FL, TX, MA, AZ, NY, or IL.

Benefits

  • Remote-flexible role.
  • Eligible to be based in CA, FL, TX, MA, AZ, NY, or IL.

Interested in this position?

Apply directly on the company website

Apply Now

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