RemoteLeaf Logo
Log in Sign up

GTM Programs, Senior Manager

31 minutes ago
United States
Contract
Lead
Program Manager
Project and Program Management
Digital Marketing Social Media Marketing
Apply Now
Crunchyroll

Crunchyroll

Crunchyroll is the top destination for Japanese anime and manga, providing a vast collection of licensed content with professional translations in multiple languages, and offering a variety of services to connect fans globally.

Internet Software & Services
1K-5K
Founded 2006
$44M raised
View All Jobs 2

Description

  • Coordinate planning and execution for GTM programs, product launches, and integrated marketing campaigns.
  • Manage assigned workstreams from kickoff through launch, including timelines, deliverables, owners, approvals, dependencies, and next steps.
  • Partner with Product Marketing, Lifecycle, Social, Creative, PR, Ecommerce, Media, and Marketing Data Science teams.
  • Manage campaign and creative requests in Wrike, ensuring complete briefs, tracking progress, and escalating blockers.
  • Support launch readiness and QA for campaign assets, landing pages, lifecycle communications, social content, promotional messaging, links, and offers.
  • Maintain campaign calendars, trackers, launch documentation, status updates, and program communications.
  • Build campaign and program performance reports and presentations with Marketing Data Science and cross-functional partners.
  • Coordinate initiatives including App Store Optimization, Strategic Growth Offers, Catalog Growth Planning, and strategic GTM programs.

Requirements

  • 8+ years of experience in product marketing, digital marketing, campaign management, marketing operations, or a related field.
  • Experience supporting product launches, GTM programs, and integrated marketing campaigns.
  • Experience with digital marketing channels such as lifecycle, paid media, social, ecommerce, or digital merchandising.
  • Experience in entertainment, streaming, ecommerce, consumer products, membership, or subscription businesses.
  • Experience managing multiple workstreams across cross-functional teams.
  • Familiarity with campaign localization, website or promotional launches, and marketing QA.
  • Experience with Wrike or a similar project management tool.
  • Experience working with teams across different countries or markets.
  • Availability for a contract position.

Benefits

  • Remote work consideration for applicants in this contract position.
  • Pay range of $67.98–$79.89 USD, depending on location, experience, and performance.
  • Potential performance bonuses and employer-matched retirement savings.
  • Time-off programs and progressive health benefits and perks.
  • Equal opportunity workplace committed to diversity and inclusion.

Interested in this position?

Apply directly on the company website

Apply Now

Similar Roles

Reveal Tech

TPM: Operational Targeting Products

Reveal Tech 11-50 Internet Software & Services

Reveal Technology is hiring a Technical Program Manager to own end-to-end delivery of its Agile Targeting campaign, coordinating engineering teams and customer commitments for defense, security, and public safety missions.

United States Full-time Mid Level Program Manager
$130k-$160k
Agile C# C++ Python
46 minutes ago
M+R

Digital Fundraising & Advocacy Account Supervisor

M+R 51-250 Media

M+R is seeking an Account Supervisor for its Digital Fundraising & Advocacy Practice to lead client relationships and digital fundraising, advocacy, and engagement programs for nonprofit and progressive organizations.

United States Full-time Senior Digital Marketing Manager Program Manager
$100k-$100k
Email Marketing Social Media Marketing
1 hour, 46 minutes ago
PENN Entertainment

Senior Technical Program Manager, Intelligent Automation

PENN Entertainment 10K-50K Hotels, Restaurants & Leisure

PENN Entertainment is seeking an Automation Program professional to lead company-wide automation initiatives across its gaming, sports, media, and entertainment operations, from opportunity identification through solution delivery and optimization.

Canada Full-time Senior Program Manager
$81k-$111k
1 day ago
Smartsheet

Principal Technical Program Manager

Smartsheet 1K-5K Internet Software & Services

Smartsheet is seeking a Principal Technical Program Manager to lead strategically critical, multi-year programs across Product & Technology and translate executive priorities into coordinated, measurable outcomes.

United States Full-time Lead Program Manager
$170k-$215k
1 day ago

You're on a roll! Sign up now to keep applying.

Sign Up

Already have an account? Log in

Used by 14,729+ remote workers