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Enterprise Demand Generation Manager

10 hours, 49 minutes ago
United States
Full-time
Mid Level
Lead Generation Specialist
Sales and Business Development
Content Marketing Email Marketing HubSpot
Apply Now
Cresta

Cresta

Cresta AI provides generative AI solutions for intelligent contact centers, offering self-service, live coaching, and post-call insights. Their technology empowers sales and customer service teams to enhance customer interactions, boost revenue, and im...

Professional Services
51-250
Founded 2017
$151M raised
View All Jobs 11

Description

  • Own and scale key non-paid channels, including email, webinars, and direct mail, for enterprise accounts.
  • Plan and execute end-to-end demand generation campaigns aligned with business goals and sales priorities.
  • Measure, analyze, and optimize campaign performance to improve pipeline generation and efficiency.
  • Develop and run intent- and interest-based programs in partnership with Sales to engage and progress high-value accounts.
  • Partner with content marketing to activate targeted content for enterprise buyers.
  • Collaborate cross-functionally with Sales, Marketing, and RevOps to ensure integrated demand generation efforts across the funnel.

Requirements

  • 4+ years of experience in demand generation, campaign execution, or lifecycle marketing within B2B SaaS.
  • Proven experience planning and executing multi-channel campaigns that drive qualified pipeline.
  • Hands-on experience with modern GTM and demand generation tools such as Clay, CommonRoom, Sequel, HubSpot, or similar platforms.
  • Strong cross-functional collaboration skills and ability to partner effectively with Sales, Marketing, and RevOps.
  • Excellent project management skills with strong attention to detail and ability to manage multiple priorities simultaneously.
  • Data-driven mindset with experience measuring campaign performance and optimizing based on results.
  • Ability to thrive in a fast-paced, high-growth environment with shifting priorities and tight deadlines.
  • Experience supporting enterprise or strategic account segments in B2B SaaS (preferred).
  • Familiarity with account-based marketing (ABM) and intent-driven campaign strategies (preferred).
  • Experience partnering closely with enterprise sales teams on pipeline generation initiatives, or working in high-growth/scaling startup environments (preferred).

Benefits

  • Comprehensive medical, dental, and vision coverage for you and your family.
  • Flexible PTO.
  • Paid parental leave for all new parents.
  • Retirement savings plan.
  • Remote work setup budget for a home office.
  • Monthly wellness and communication stipend.
  • In-office meal program and commuter benefits for onsite employees.
  • Base salary range of $120k - $165k, plus equity.

Interested in this position?

Apply directly on the company website

Apply Now

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