Senior Product Marketing Manager (f/m/d)

8 hours, 21 minutes ago
Full-time
Senior
Product Management
Apaleo

Apaleo

Apaleo offers an open property management platform that enables hospitality businesses to seamlessly integrate third-party applications, enhancing operational efficiency and allowing for the creation of customized guest experiences through deep integra...

Real Estate
51-250
Founded 2017
$15M raised

Description

  • Build deep product knowledge and turn it into clear positioning and messaging for different segments, verticals, and markets.
  • Develop narratives and sales materials that help commercial teams communicate Apaleo’s value across the full funnel.
  • Lead product launches and key market moments end to end, coordinating all involved teams.
  • Brief and align Revenue, Product, Marketing, and content stakeholders around launches and market-entry initiatives.
  • Strengthen and expand Apaleo’s AI positioning as hospitality moves into the age of Agentic AI.
  • Use customer outcomes to make the platform’s impact concrete and credible before a demo.
  • Feed learnings from launches and market activity back into product decisions.
  • Collaborate with the content team to add product and solution depth to external content.

Requirements

  • Vast experience in B2B SaaS product marketing, including owning positioning and messaging frameworks.
  • Ability to learn complex products quickly and turn technical capabilities into compelling narratives.
  • Proactive, collaborative approach to aligning teams, initiating ways of working, and driving momentum.
  • Genuine curiosity about new technology, especially AI, and interest in market trends.
  • Excellent written and verbal communication skills in English.
  • Background in hospitality tech or understanding of how properties operate and make technology decisions (preferred).
  • Familiarity with API-first or platform products and how to position technical architecture (preferred).
  • Experience working in international markets, especially Europe including DACH, UK, and FR (preferred).
  • German or French language skills are a plus.

Benefits

  • Fair and transparent compensation with a peer review system and career progression plan.
  • Flexible working style with hybrid work from the Munich office and adaptable hours.
  • Free Germany-wide public transport with a fully covered Deutschland Ticket.
  • 30 days of vacation.
  • EGYM Wellpass membership for gyms, fitness studios, and wellness options.
  • A diverse, international team and a flat, collaborative structure.
  • Regular team events, meetups, dinners, and company celebrations.

Interested in this position?

Apply directly on the company website

Apply Now

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