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Marketing Manager - Pacific Northwest

2 weeks, 6 days ago
United States
Full-time
Mid Level
Marketing Manager
Marketing and Growth
Content Marketing CRM Digital Marketing Email Marketing Google Ads Instagram API Photoshop Social Media Marketing WordPress
Apply Now
AEG

AEG

AEG Worldwide is a leading sports and entertainment presenter that sets trends and creates unforgettable memories for over 100 million guests annually. With a global presence, AEG owns, operates, and consults with premier facilities worldwide, hosts ep...

Media
1K-5K
Founded 1994
View All Jobs 17

Description

  • Develop and execute integrated marketing and promotional plans for shows within the assigned region.
  • Collaborate with artist managers, agents, central leadership, and local teams to plan marketing spend and campaign strategy.
  • Manage marketing budgets, book and account for advertising and media, and oversee advertising settlements.
  • Build and monitor digital advertising campaigns, optimize performance daily, and write ad copy targeted to specific audiences.
  • Track show performance market by market and adjust marketing strategy based on changing conditions and competitive factors.
  • Compile and share demographic data and campaign insights with marketing teams and talent buyers.
  • Coordinate with digital media buying, partnerships, CRM, and creative teams on targeted campaigns and activations.
  • Supervise publicity efforts, press interviews, artist availability, radio promotions, and giveaways.
  • Support day-of-show marketing and media activities such as social updates, venue website management, photographers, guest lists, and meet-and-greets.
  • Create and manage email campaigns, web content publishing, graphics, and promotional materials.
  • Conduct marketing research and identify businesses or influencers for promotional partnerships.
  • Build and maintain relationships with local businesses, agencies, and vendor partners such as Ticketmaster and AXS.

Requirements

  • Bachelor's degree (BA/BS) in Marketing, Business Communications, or a related field.
  • 4-6 years of related work experience.
  • Experience with media buying, digital media planning, and omni-channel digital marketing.
  • Experience with email, mobile, and digital marketing programs.
  • Experience sourcing, managing, and publishing content.
  • Strong written, verbal, and listening communication skills.
  • Strong organizational skills and the ability to work in a fast-paced environment.
  • Knowledge of social media and online marketing strategies.
  • Proficiency with MS Word, Outlook, PowerPoint, Google AdWords, Rubicon, CMS, and Photoshop.
  • Functional knowledge or personal experience with WordPress.
  • Knowledge of programmatic media and real-time bidding.
  • Knowledge of data analysis and budgeting.
  • Ability to multitask and manage multiple campaigns and projects at once.
  • Strong interpersonal skills and the ability to build relationships.
  • Knowledge of the music industry.
  • Ability to use data and analytics to make decisions.
  • Experience leading or guiding others when needed.
  • Familiarity with content marketing theory and application.
  • Must not require work visa sponsorship for this position.

Benefits

  • Salary range of $80,168.40 to $83,000.00.
  • Eligibility for a bonus under the current bonus plan requirements.
  • Medical, dental, and vision insurance.
  • Paid holidays, vacation time, and sick time.
  • Company-paid basic life insurance and voluntary life insurance.
  • Parental leave.
  • 401(k) plan with a current employer match of 3%.
  • Flexible spending and health savings account options, plus wellness offerings.

Interested in this position?

Apply directly on the company website

Apply Now

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