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Marketing Manager - - Austin West Riverside

3 hours, 1 minute ago
United States
Full-time
Mid Level
Marketing Manager
Marketing and Growth
Content Marketing CRM Digital Marketing Email Marketing Google Ads Instagram API Social Media Marketing WordPress
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AEG

AEG

AEG Worldwide is a leading sports and entertainment presenter that sets trends and creates unforgettable memories for over 100 million guests annually. With a global presence, AEG owns, operates, and consults with premier facilities worldwide, hosts ep...

Media
1K-5K
Founded 1994
View All Jobs 12

Description

  • Develop and execute integrated marketing and promotional plans for shows within the assigned region.
  • Collaborate with central marketing leadership, local teams, artist managers, agents, and other stakeholders on campaign strategy and execution.
  • Plan, book, track, and reconcile marketing budgets and advertising/media spend across multiple shows.
  • Build, monitor, and optimize digital advertising plans to improve campaign performance and ticket sales.
  • Write ad copy and schedule ads to reach target demographics and audiences.
  • Evaluate show performance market by market and adjust marketing tactics based on changing conditions and competitive factors.
  • Partner with digital media buying, partnerships, CRM, and creative teams to develop targeted digital marketing plans and custom creative.
  • Manage publicity efforts, press interviews, and artist availability for promotions in coordination with management, labels, and PR agencies.
  • Develop promotions with media outlets, including radio outreach, scheduling air time, and coordinating giveaways.
  • Create and manage email marketing campaigns, web content publishing, CMS updates, and day-of-show marketing duties as needed.
  • Oversee creation of marketing assets such as graphics, banners, posters, social posts, radio materials, and email creative.
  • Conduct marketing research, identify promotional partners and influencers, and build relationships with local businesses and vendor partners.

Requirements

  • BA/BS degree in Marketing, Business Communications, or a related field.
  • 4-6 years of related work experience.
  • Experience with media buying, digital media planning, and omni-channel digital marketing.
  • Experience working with email, mobile, and digital marketing programs.
  • Experience sourcing, managing, and publishing content.
  • Strong written, verbal, and listening communication skills.
  • Strong organizational skills and the ability to work in a fast-paced environment.
  • Knowledge of social media and online marketing strategies.
  • Experience with MS Word, Outlook, PowerPoint, Google AdWords, Rubicon, CMS, and Photoshop.
  • Functional knowledge and/or personal experience with WordPress.
  • Knowledge of programmatic media and real-time bidding.
  • Knowledge of data analysis and budgeting.
  • Ability to manage multiple campaigns and projects at once.
  • Excellent interpersonal skills and ability to build and maintain relationships.
  • Knowledge of the music industry.
  • Employer does not offer work visa sponsorship for this position.

Benefits

  • Payscale of $59,564.55 to $68,250.00.
  • Eligibility for a bonus under the current bonus plan requirements.
  • Medical, dental, and vision insurance.
  • Paid holidays, vacation time, and sick time.
  • Company-paid basic life insurance and voluntary life insurance.
  • Parental leave.
  • 401(k) plan with a current employer match of 3%.
  • Flexible spending account and health savings account options, plus wellness offerings.

Interested in this position?

Apply directly on the company website

Apply Now

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