E-commerce Marketing Manager - DTC | Shopify | Amazon - PH Based

1 day, 3 hours ago
Full-time
Senior
Marketing and Growth

Living in a Bubble

Living in a Bubble is a campervan/RV accessories brand focused on vanlife essentials such as magnetic fly screens, window covers, roof vent covers, storage accessories, and related travel gear. The company describes itself as a lifestyle and outdoors movement created by outsiders for outsiders.

Retail
11-50
Founded 2020

Description

  • Own the overall marketing P&L for the Australian and US Shopify stores.
  • Set and manage targets for MER, CAC, blended ROAS, AOV, LTV, and revenue.
  • Diagnose funnel performance issues and direct the team’s response.
  • Allocate budget and prioritize channels and growth initiatives based on data.
  • Manage and develop four direct reports through weekly 1:1s, KPIs, and performance reviews.
  • Set the weekly operating cadence, including stand-ups, trading reviews, and debriefs.
  • Brief the media buyer and content creator on budget guardrails, testing priorities, and creative direction.
  • Write and review creative briefs, test plans, and trading reports.
  • Analyze performance data across Shopify, GA4, Klaviyo, Meta Ads Manager, and Google Ads.
  • Lead CRO improvements on product pages, checkout flow, and mobile experience.
  • Own end-to-end product launch playbooks, including briefing, timing, sequencing, and post-launch review.
  • Improve email and SMS lifecycle flows to support retention, AOV, and LTV.
  • Deliver monthly performance reports to the founder team and review weekly reports from the media buyer.
  • Step into operational support during urgent issues such as creative fatigue, stockouts, or launch problems.

Requirements

  • 4+ years of experience as a Marketing Manager or equivalent in a DTC e-commerce environment selling physical products.
  • Hands-on Shopify or Shopify Plus experience is required.
  • Direct experience marketing to the US market; Australia market experience is a strong plus.
  • Proven in-house team management experience with full-time employees, not only freelancers or agencies.
  • Comfort managing a small team of 3–6 people while staying hands-on.
  • Fluency at the read, interpret, and coach level in Shopify, GA4, Klaviyo, Meta Ads Manager, and Google Ads.
  • Strong understanding of MER, blended ROAS, CAC, LTV, AOV, and contribution profit.
  • Experience with email/SMS lifecycle marketing, CRO, and creative testing systems.
  • Excellent written and spoken English.
  • Availability to work from 9AM to 5PM Brisbane time.

Benefits

  • Bi-annual bonus after completing the 6-month probation period.
  • Paid leave and annual paid vacation leave after the probation period.
  • Performance bonus after the probation period.
  • HMO coverage with a PHP200K limit after the probation period.
  • 13th month pay after the probation period.
  • Direct ownership of marketing strategy across two growing markets.
  • Opportunity to work with a fast-moving team building a category leader in the vanlife space.

Interested in this position?

Apply directly on the company website

Apply Now

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