Head of Brand and Content

6 hours, 31 minutes ago
Full-time
Lead
Design and User Experience
Addepar

Addepar

Addepar is a financial operating system that aggregates over $4 trillion in assets for professional wealth and asset management firms, offering customizable reporting and visualization tools.

Capital Markets
251-1K
Founded 2009
$473M raised

Description

  • Own brand, content, and creative strategy and execution in alignment with company priorities, roadmap, and target audience.
  • Lead and scale a global content engine to drive awareness, perception, and reach across client segments and markets.
  • Own the content calendar and global quarterly integrated campaign motion to ensure every initiative has a content plan.
  • Lead brand awareness and sponsorship campaigns to increase brand recognition and shape brand perception in existing and new markets.
  • Establish templates, playbooks, and frameworks that enable the team to work at scale with consistency across all touchpoints.
  • Build, lead, and mentor a team of marketing professionals while fostering professional growth and strong execution.
  • Partner closely with Performance Marketing, Product Marketing, Customer Marketing, PR & Comms, GTM, and R&D on integrated initiatives.
  • Contribute as a member of the marketing leadership team to connect campaigns to always-on brand presence, product priorities, and company initiatives.

Requirements

  • 8+ years of experience in content strategy, brand, and/or integrated marketing within a B2B SaaS environment.
  • 3+ years of experience leading content strategy, brand, or integrated marketing functions.
  • Financial services experience or experience marketing into the financial services vertical is a plus.
  • Proven ability to develop, implement, and execute content strategy that advances brand and thought leadership across multiple channels.
  • Experience leading the creation, promotion, and distribution of high-impact content that drives engagement, brand awareness, and reach.
  • Experience leading brand and visual identity and managing in-house writers, copyeditors, and designers.
  • Demonstrated ability to build a culture that balances innovation with results-driven execution.
  • Strong ability to collaborate cross-functionally and manage multiple stakeholders and priorities.
  • Experience building and scaling teams is a plus.
  • Experience implementing AI tools is a plus.
  • Must be legally authorized to work in the United States for any employer without current or future visa sponsorship and must be able to start on day one.

Benefits

  • Base salary range of $168,000 - $262,000, plus bonus, equity, and benefits.
  • Market-based pay approach with location-adjusted salary considerations.
  • Opportunity to receive equity as part of total compensation.
  • Equal opportunity employer committed to inclusion and belonging.
  • Reasonable accommodations provided for applicants and employees with disabilities.

Interested in this position?

Apply directly on the company website

Apply Now

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