Marketing CRM Ops Technical Specialist

3 hours, 22 minutes ago
Full-time
Junior
Marketing and Growth
Zip

Zip

Zip is a leading global 'Buy Now, Pay Later' company that provides fair and seamless financial solutions. With a mission to be the first payment choice everywhere, Zip offers transparent, flexible, and interest-free credit to consumers, merchants, and ...

Banks
1K-5K
Founded 2013
$823M raised

Description

  • Build and execute CRM campaigns across email, push, SMS, and lifecycle channels.
  • Manage campaign operations from audience segmentation and setup through QA, deployment, monitoring, and reporting.
  • Develop data-driven audience targeting strategies using customer insights, behavioral data, and lifecycle trends.
  • Collaborate with Marketing, Product, Data, and CRM stakeholders to document campaign requirements, timelines, audience criteria, and quality checks.
  • Monitor campaign performance through A/B testing, personalization, device optimization, and engagement analysis.
  • Use approved AI tools and experimentation to improve segmentation, targeting, workflow efficiency, and campaign performance.
  • Analyze campaign and operational metrics and recommend continuous improvements.
  • Support journey management, business rules, troubleshooting, and workflow documentation.
  • Manage customer data integrations and campaign dependencies to ensure accurate targeting, personalization, and delivery.
  • Stay current with CRM, marketing technology, and AI-enabled marketing operations practices.

Requirements

  • 2+ years of experience in CRM, lifecycle marketing, digital campaign operations, or marketing automation.
  • Hands-on experience with Braze, Salesforce Marketing Cloud, Adobe Marketing Cloud, Pardot, Marketo, Cheetah, or similar platforms.
  • Experience executing campaigns across email, push notifications, SMS, or in-app messaging.
  • Familiarity with customer segmentation, audience management, targeting strategies, and lifecycle marketing.
  • Strong analytical and problem-solving skills, including campaign reporting, attribution, A/B testing, and engagement metrics.
  • Experience using AI tools or automation workflows for campaign execution, personalization, reporting, or operational efficiency.
  • Strong attention to detail and ability to manage multiple campaigns, deadlines, and priorities.
  • Ability to collaborate with technical and non-technical stakeholders.
  • Curiosity and a continuous-improvement mindset with interest in new tools and marketing strategies.
  • Bachelor’s degree or equivalent practical experience in Marketing, Communications, Business, Analytics, or a related field preferred; visa sponsorship is unavailable.

Benefits

  • Remote-first work for US employees, with access to the Manhattan office.
  • Annual base salary of $70,000–$80,000, with potential bonus and/or commission awards.
  • Flexible working culture and unlimited PTO.
  • Generous paid parental leave and family support policies.
  • Company-sponsored 401(k) match.
  • Learning and wellness subscription stipend.
  • Employer-sponsored medical, financial, and other benefits, including fully covered insurance options for employees and dependents.
  • Incentive programs and an accessible Union Square office.

Interested in this position?

Apply directly on the company website

Apply Now

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