Senior Copywriter

3 hours, 18 minutes ago
Full-time
Senior
Marketing and Growth
Zeta Global

Zeta Global

Zeta Global provides an AI-powered marketing cloud that enables enterprises to acquire, grow, and retain customers through precision marketing, leveraging data science, advanced analytics, and machine learning to create optimized customer experiences.

Media
1K-5K
Founded 2007

Description

  • Write clear, persuasive, on-brand copy across CRM channels including email, SMS, MMS, push notifications, landing pages, and direct mail.
  • Partner with designers, strategists, and analysts to turn data insights and customer behavior into messaging that drives engagement and conversion.
  • Support promotions, gamification mechanics, and loyalty program communications that strengthen customer relationships.
  • Craft narrative-driven copy for sales decks, pitch presentations, one-pagers, battlecards, and other sales enablement materials.
  • Translate Zeta’s data assets, AI capabilities, and client outcomes into compelling stories for C-suite and marketing decision-makers.
  • Develop messaging frameworks that articulate Zeta’s value proposition and competitive differentiation across buyer segments.
  • Write and refine copy for bespoke demo experiences, including custom email previews, annotated platform flows, and supporting sales narratives.
  • Write scripts for sizzle videos, platform walkthroughs, and sales demo recordings that are adaptable for production and screen.
  • Develop digital copy supporting live and recorded sales demos.
  • Collaborate with creative and production teams to ensure scripts balance technical accuracy with accessibility.

Requirements

  • 7+ years of professional copywriting experience in digital marketing, agency, in-house brand, or SaaS/MarTech environments.
  • Bachelor's degree in English, journalism, advertising, communications, or a related field, or equivalent professional experience.
  • Demonstrated expertise writing for CRM channels such as email, SMS, push notifications, and landing pages.
  • Proven experience with sales enablement copy including decks, scripts, one-pagers, demo narratives, and pitch materials.
  • Video script writing experience is required; familiarity with production processes is a plus.
  • Ability to learn and accurately communicate the capabilities of complex marketing technology platforms.
  • Strong verbal communication skills and comfort presenting to clients and senior internal stakeholders.
  • Experience working in a fully remote, fast-paced environment with cross-functional teams.
  • Portfolio demonstrating range across campaign copy, long-form narrative, scripts, platform storytelling, and sales enablement materials.
  • Proven ability to mentor team members and contribute to a strong creative culture.

Benefits

  • Unlimited PTO.
  • Excellent medical, dental, and vision coverage.
  • Employee equity.
  • Employee discounts.
  • Virtual wellness classes.
  • Pet insurance.
  • Salary range of $80,000 to $95,000 depending on location and experience.

Interested in this position?

Apply directly on the company website

Apply Now

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