Copywriter, Performance Marketing

3 weeks, 2 days ago
Full-time
Mid Level
Marketing and Growth
Xometry

Xometry

Xometry is a top AI-enabled marketplace for on-demand manufacturing, providing CNC machining, 3D printing, and more. Fast lead times and high-quality custom parts for engineers and designers worldwide.

Industrial Conglomerates
251-1K
Founded 2013

Description

  • Write marketing and lifecycle emails, including welcome, nurture, engagement, and promotional campaigns.
  • Develop scripts for YouTube, paid social, and product explainer videos.
  • Create conversion-focused landing page copy aligned with traffic sources and offers.
  • Partner with Lifecycle Marketing, Growth Marketing, Product, designers, and video producers on campaign execution.
  • Use performance data and testing insights to improve engagement and conversion.
  • Contribute to campaign brainstorming and messaging strategy.
  • Maintain reusable messaging frameworks, email templates, and landing page copy blocks.
  • Build Claude Skills and AI workflows for copy production, quality assurance, and A/B test variants.
  • Own copy execution from creative brief through publication and escalate brand, compliance, or performance risks.
  • Maintain a deep understanding of audiences across the Xometry and Thomas platforms.

Requirements

  • 4+ years of experience in performance marketing, lifecycle/email marketing, or growth-focused content.
  • Proven ability to write high-converting email, video script, and/or landing page copy.
  • Strong understanding of email segmentation, sequencing, deliverability, landing page structure, and conversion principles.
  • Familiarity with open rate, CTR, CVR, and ROAS metrics.
  • Experience with HubSpot or a similar CRM/ESP, A/B testing, and AI tools.
  • Strong project management and organizational skills for managing multiple campaigns and drafts.
  • Excellent English grammar, editing, and B2B messaging skills.
  • Ability to build reusable Claude Skills or comparable custom AI workflows and agents.
  • Strong copywriting skills across long- and short-form formats, with the ability to simplify technical concepts.
  • Experience in manufacturing, engineering, or industrial sectors is preferred.
  • Experience with ICP-driven marketing, video storyboarding, or production workflows is preferred.

Benefits

  • Remote work opportunity.
  • Equal opportunity employment.
  • U.S.-based roles participate in E-Verify.

Interested in this position?

Apply directly on the company website

Apply Now

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