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Field & Events Marketer

10 hours, 18 minutes ago
United States, Canada
Full-time
Junior
Marketing Specialist
Sales and Business Development
HubSpot
Apply Now
Wing Assistant

Wing Assistant

Wing Assistant: Your dedicated assistant for businesses and executives, offering affordable support for essential tasks to drive business growth.

Professional Services
51-250
Founded 2017
$2M raised
View All Jobs 297

Description

  • Research, evaluate, and prioritize tradeshows, conferences, and industry events that align with ICP and revenue goals.
  • Own and maintain a rolling 12-month event calendar.
  • Negotiate sponsorships, booth space, speaking slots, and vendor or venue contracts.
  • Plan and execute events end to end, including booth design, shipping, swag, collateral, lead capture, scanners, AV, catering, hotel blocks, and travel logistics.
  • Serve as the on-site point of contact by attending every event in person, setting up and tearing down booths, and troubleshooting issues in real time.
  • Brief attending team members on event goals, talking points, target accounts, and logistics.
  • Partner with sales to book pre-show meetings, run on-site dinners and customer events, and ensure leads are captured, qualified, and followed up.
  • Work with marketing on pre- and post-event campaigns, including email outreach, landing pages, paid promotion, and social media.
  • Manage the event budget, track spend, forecast costs, and make trade-off decisions as priorities shift.
  • Define event KPIs and produce post-event reports that measure leads, meetings, pipeline, ROI, and areas for improvement.

Requirements

  • 1 to 4 years of experience in event marketing, field marketing, or event coordination, ideally in B2B or tech.
  • A track record of organizing events end to end, even at smaller scale.
  • Experience managing an events budget, including forecasting, tracking spend, and maximizing ROI.
  • Comfort defining KPIs and building reports tied to pipeline and revenue.
  • Demonstrated use of AI to improve event marketing work; this is required, not optional.
  • Familiarity with HubSpot on the CRM side.
  • Strong project management instincts with the ability to handle multiple moving pieces without dropping the ball.
  • Comfort negotiating with vendors and event organizers.
  • Excellent written and verbal communication skills.
  • Willingness and ability to travel 30% to 50% during peak seasons across North America, with potential European travel.
  • Must be based in the US or Canada, live within roughly an hour of a major airport hub with strong direct flights, and have the right to work in the country of residence; visa sponsorship is not available.
  • Experience with event tools like Cvent, Splash, Bizzabo, or Goldcast (nice to have).
  • Experience working with international events or vendors (nice to have).
  • Background in B2B SaaS or a similar fast-paced tech environment (nice to have).

Benefits

  • $60,000 to $80,000 annual salary.
  • Performance-based bonuses.
  • Paid time off.
  • Health insurance.
  • Software for upskilling and productivity.
  • High autonomy and ownership with low bureaucracy.
  • Fast-track path to leadership for high performers.
  • Direct access to the founding team.

Interested in this position?

Apply directly on the company website

Apply Now

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