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Senior Director, Media Analytics, Commercial Strategy & Acceleration

1 hour, 25 minutes ago
United States
Full-time
Lead
Data Scientist
Data Science and Analytics
Databricks Python R Snowflake SQL Statistics
Apply Now
instacart.careers

instacart.careers

Instacart is a leading grocery technology company in North America that works with grocers and retailers to transform how people shop. They partner with over 1,000 national, regional, and local retail banners to facilitate online shopping, delivery, an...

Internet Software & Services
1K-5K
View All Jobs 129

Description

  • Own the end-to-end media analytics strategy and roadmap for Instacart Ads.
  • Lead, develop, and scale a team of approximately 30 analytics professionals, including managers and senior individual contributors.
  • Build and standardize measurement frameworks for causal inference, geo and audience experiments, MMM, attribution, creative effectiveness, and audience insights.
  • Partner with Ads R&D and Data Science to productionize models and reporting at scale.
  • Work with Brand Partnerships and Sales to translate complex analytics into client-ready narratives that drive advertiser investment.
  • Establish data governance, data quality, and privacy-safe measurement practices.
  • Represent Instacart with industry bodies to advance retail media standards and third-party interoperability.
  • Define and manage OKRs, operating cadences, resourcing, and prioritization across analytics initiatives.
  • Lead third-party measurement partnerships and integrate them with Instacart’s first-party capabilities.
  • Collaborate closely with Brand Partnerships, Ads R&D, Product, Data Science, and CPG customers on analytics strategy and execution.

Requirements

  • 12+ years of experience in media analytics, marketing science, or ad measurement within digital advertising or retail media.
  • 7+ years leading analytics teams of 15+ people, including managers of managers.
  • Proven track record of hiring, developing, and retaining diverse, high-performing talent.
  • Expertise in incrementality testing, causal inference, experimental design, MMM, and attribution at enterprise scale.
  • Advanced SQL skills and proficiency in Python or R.
  • Ability to review methodologies, validate models, and uphold analytic rigor.
  • Bachelor’s degree in a quantitative field such as Statistics, Economics, Mathematics, Computer Science, or Engineering.
  • Experience influencing C-suite stakeholders at large advertisers such as CPG brands to drive investment decisions.
  • Graduate degree such as an MS, MBA, or PhD in a quantitative discipline is preferred.
  • Experience at a retail media network, major ad platform, or enterprise CPG/agency leading large-scale analytics and measurement programs is preferred.
  • Hands-on experience with privacy-safe measurement and clean rooms such as AWS Clean Rooms, Snowflake, Databricks, or LiveRamp Safe Haven is preferred.
  • Experience evaluating and integrating third-party MMM or attribution providers such as Analytic Partners, Nielsen, or Neustar is preferred.
  • Engagement with industry bodies such as IAB, ARF, or MMA is preferred.

Benefits

  • Highly market-competitive compensation and benefits.
  • Base salary range of $299,000 to $315,500 USD for CA, NY, CT, and NJ; $286,000 to $302,000 USD for WA; $274,000 to $289,000 USD for several other listed states; and $249,000 to $263,000 USD for all other states.
  • Eligible for a new hire equity grant.
  • Eligible for annual equity refresh grants.
  • Remote work with flexibility through Instacart’s Flex First policy.
  • Flexible work location with the ability to work from home, an office, or another preferred location, while staying connected through in-person events.

Interested in this position?

Apply directly on the company website

Apply Now

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