Lead, Marketing - Sureel AI

2 weeks, 6 days ago
Full-time
Lead
Marketing and Growth
Warner Music Group

Warner Music Group

Warner Music Group (WMG) is a global music entertainment company that encompasses recorded music, music publishing, and artist services. With a rich history spanning over 200 years, WMG is home to iconic record labels and a leading music publisher, rep...

Media
5K-10K
Founded 1929

Description

  • Lead Sureel’s marketing function across category strategy, positioning, product marketing, demand generation, thought leadership, brand, and execution.
  • Own product marketing across the Sureel stack, translating technical capabilities into segment-specific value propositions and messaging.
  • Create sales and executive materials, including pitches, case studies, demos, and collateral.
  • Build targeted demand and communication programs for rights holders, AI companies, platforms, and ecosystem partners.
  • Develop thought leadership and market narratives around AI rights, licensing, attribution, and industry standards.
  • Build Sureel’s brand and positioning across audiences and channels.
  • Identify and manage conferences, forums, working groups, communities, and other industry presence.
  • Convert pilots, integrations, research, product data, and partner outcomes into proof points and case studies.
  • Monitor market, regulatory, competitor, standards, and media narratives to refine positioning.
  • Manage agencies, influencers, creative partners, budgets, marketing systems, PR support, and creative production.

Requirements

  • Deep experience in marketing, product marketing, category creation, or communications across music, media, enterprise technology, or infrastructure.
  • Experience owning marketing strategy through execution and measuring results.
  • Understanding of the music industry and communication dynamics among artists, labels, publishers, and platforms.
  • Ability to build and manage detailed marketing budgets and work comfortably with financial data.
  • Strong storytelling skills, including the ability to explain complex technical concepts clearly.
  • Excellent written and verbal communication, sound judgment, and ability to work calmly in a fast-moving environment.
  • Interest in music, media, and AI, with comfort working in a small, collaborative startup-paced team.
  • Experience as a first or early marketing hire building functions and processes from scratch (preferred).
  • Experience marketing to artists, labels, publishers, B2B platforms, infrastructure companies, APIs, enterprise software, rights technology, or marketplaces (preferred).
  • Experience with email marketing, focused B2B ecosystem growth, or translating standards, policy, research, and emerging frameworks into market narratives (preferred).

Benefits

  • Opportunity to shape an emerging AI rights, licensing, and attribution infrastructure category.
  • Independent, federated company environment backed by Warner Music Group.
  • Startup-paced work with the reach and resources of a global music company.
  • Commitment to building a diverse team and fairly recognizing creators worldwide.

Interested in this position?

Apply directly on the company website

Apply Now

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