Advocacy Marketing Manager

3 hours, 18 minutes ago
Full-time
Senior
Marketing and Growth
onXmaps

onXmaps

onXmaps is a pioneer in digital outdoor navigation, providing GPS map apps for hunting, hiking, and off-roading with accurate offline land ownership maps.

Food Products
251-1K
Founded 2007
$195M raised

Description

  • Develop and lead integrated Access & Stewardship marketing plans from concept through launch, optimization, and measurement.
  • Translate complex advocacy priorities into clear campaigns, messaging, briefs, and customer experiences.
  • Create storytelling and content for web, in-app, campaign, editorial, partner, and other customer-facing channels.
  • Steward Access & Stewardship brand identity, messaging, and design guidelines within the broader onX brand.
  • Test new advocacy storytelling, channel activation, and customer engagement approaches.
  • Collaborate with Brand Creative, PR, Vertical Marketing, Product, Geospatial, program teams, and external partners.
  • Coordinate cross-functional dependencies, risks, trade-offs, and execution decisions.
  • Define and track success metrics, analyze campaign performance, and communicate insights and recommendations to leadership.

Requirements

  • 5+ years of marketing experience developing and executing integrated campaigns through launch and measurement.
  • Experience in cause-based or mission-driven marketing and engaging audiences around complex issues.
  • Strong storytelling, writing, creative ideation, and social marketing skills.
  • Experience translating nuanced subject matter into accurate, credible, and engaging marketing.
  • Ability to independently manage complex initiatives and multiple priorities in cross-functional environments.
  • Strong collaboration, communication, alignment-building, and influencing skills.
  • Experience using campaign performance data, audience insights, and feedback to improve marketing decisions.
  • Experience using AI tools to improve productivity, creativity, and quality with sound judgment over outputs.
  • Bachelor’s degree or equivalent education and relevant experience.
  • Permanent U.S. work authorization; ability to travel quarterly for multiple days.
  • Preferred: experience with public lands policy, outdoor recreation, conservation, nonprofit, government, advocacy, or outdoor-industry organizations.

Benefits

  • Salary of $92,800–$116,000, plus a 10% annual performance bonus and common share options.
  • Comprehensive health benefits, including a no-monthly-cost medical plan.
  • 13 weeks of paid parental leave for birthing parents and 5 weeks for non-birthing parents.
  • 401(k) matching: 100% of the first 3% saved and 50% from 3–5%.
  • Flexible time away package including PTO, STO, VTO, and paid holidays.
  • Annual funds for outdoor and active-lifestyle activities.
  • Company-wide outdoor adventures and outdoor industry perks.
  • Distributed work environment with regional offices and Basecamps across the U.S.

Interested in this position?

Apply directly on the company website

Apply Now

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