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Product Marketing Manager (B2B)

6 hours, 50 minutes ago
Ukraine
Full-time
Junior
Product Marketing Manager
Product Management
Content Marketing
Apply Now
Viseven

Viseven

Viseven specializes in providing advanced marketing technology solutions tailored for the life sciences and pharmaceutical industries, focusing on enhancing digital communication and marketing strategies to improve brand visibility and customer engagem...

Pharmaceuticals
251-1K
Founded 2009
View All Jobs 27

Description

  • Research market trends, competitor activity, and customer needs to support Product Marketing initiatives.
  • Gather and organize input from Product Management, Sales, and Delivery teams to keep marketing materials current.
  • Track competitor communications and help prepare battle cards and competitive analysis materials.
  • Translate product features into clear customer-facing benefits and value messaging.
  • Support the creation and updating of value propositions for specific products or segments.
  • Help develop buyer personas based on research and collected information.
  • Create and update sales enablement materials such as one-pagers, FAQs, and objection-handling guidance.
  • Assist with presentations, business decks, and other internal materials.
  • Support go-to-market activities for new product and feature launches, including coordinating materials and timelines.
  • Help prepare RFP responses by collecting relevant product positioning and key value materials.
  • Maintain the marketing materials library and manage document version control.
  • Track basic campaign and content performance metrics, identify trends or deviations, and incorporate stakeholder feedback into material updates.

Requirements

  • At least 1 year of experience in B2B marketing, including SaaS, MarTech, IT products, or services.
  • English proficiency at Upper-Intermediate level or higher.
  • Understanding of Product Marketing basics or experience supporting sales teams; internships and educational projects are also considered.
  • Basic understanding of the B2B sales process and Ideal Customer Profile (ICP) definition.
  • Ability to conduct research, analyze information, and structure insights from multiple sources.
  • Strong structured thinking and logical communication skills.
  • Attention to detail and a responsible approach to content quality.
  • Ability to create clear business content such as briefs, one-pagers, FAQs, and other marketing materials.
  • Openness to feedback and willingness to improve materials based on it.
  • Understanding of marketing and product metrics such as CTR, Conversion Rate, and Open Rate, and ability to interpret results.

Benefits

  • Competitive compensation with regular salary reviews.
  • Professional and career growth opportunities.
  • 18 paid vacation days per year, increasing to 20 working days after 2 years of employment.
  • 4 paid sick days per year without a medical certificate.
  • 20 paid sick days per year with official medical documentation.
  • 3 paid family leave days for marriage, childbirth, or bereavement.
  • Comprehensive medical insurance, including massage and physiotherapy services.
  • English language courses.
  • Opportunities to attend professional forums and conferences.
  • Regular company events and team-building activities.
  • Friendly team environment with an experienced staff.
  • Comfortable, fully equipped office plus the option to work from home.

Interested in this position?

Apply directly on the company website

Apply Now

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