Amazon Advertising Strategist

2 weeks, 6 days ago
Full-time
Senior
Marketing and Growth

VirtuHire

VirtuHire is a staffing and recruiting company focused on helping businesses hire remote South African talent. It offers hiring support and employee management services including onboarding, payroll, compliance, and employer-of-record support.

Staffing / Recruiting
11-50
Founded 2019

Description

  • Own and evolve the overall Amazon Ads strategy across Sponsored Products, Sponsored Brands, and Sponsored Display.
  • Develop advanced audience strategies, including AMC-driven targeting.
  • Build a PPC roadmap aligned with revenue and contribution targets.
  • Partner with the Ads Maintenance Team to translate strategy into scalable execution.
  • Lead structured testing across AMC, dayparting, Sponsored Products video, and AI workflows.
  • Define hypotheses, measure test results, and scale winning strategies.
  • Drive automation and process improvements to increase efficiency.
  • Improve ACOS, TACOS, and overall contribution.
  • Translate performance data into clear commercial insights.
  • Present results, impact, and next steps to stakeholders.

Requirements

  • 4+ years of experience managing Amazon Ads for e-commerce brands, in-house or agency.
  • Deep expertise across Sponsored Products, Sponsored Brands, and Sponsored Display.
  • High confidence using the Amazon Advertising Console.
  • Experience developing structured PPC strategy, not just running campaigns.
  • Strong analytical capability and commercial judgement.
  • Exposure to Amazon Marketing Cloud is preferred, or strong capability to own and develop it.
  • Clear communication skills to explain and defend strategy confidently.
  • Experience with PowerBI is preferred but not essential.
  • Commercial, ambitious, structured, and data-led mindset.
  • Curiosity about new Amazon Ads developments and comfort operating autonomously.

Interested in this position?

Apply directly on the company website

Apply Now

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