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Paid Media Manager - UK

3 weeks ago
United Kingdom
Full-time
Senior
Paid Media Specialist
Marketing and Growth
CRM Google Ads HubSpot LinkedIn Ads
Apply Now
Vestd

Vestd

Vestd is the UK's premier equity management platform, offering seamless share issuance, shareholder management, and cap table viewing with Companies House integration. Simplifying equity distribution for startups, scaleups, and SMEs.

Capital Markets
51-250
Founded 2014
View All Jobs 5

Description

  • Manage and optimise Google Ads and LinkedIn Ads campaigns across multiple business units.
  • Own campaign structure, audience targeting, bidding, creative testing, and ongoing performance improvement.
  • Identify, design, and run structured experiments for new acquisition channels beyond Google and LinkedIn.
  • Make evidence-based recommendations on where Vestd should invest acquisition budget.
  • Work closely with Sales, Product, RevOps, Finance, and the CRO team to improve targeting, conversion, attribution, and ROI.
  • Brief creative partners and support ABM activity.
  • Connect paid media activity to commercial outcomes through reporting and attribution.
  • Maintain clear account structures and manage relationships with external partners, agencies, and tools.
  • Stay close to platform changes and industry trends, and use AI and automation to improve efficiency.
  • Share learnings and performance insights with the broader Marketing team.

Requirements

  • Significant hands-on experience managing and optimising Google Ads and LinkedIn Ads in a B2B environment.
  • Proven track record of improving paid acquisition performance and contributing to measurable pipeline or revenue growth.
  • Strong analytical skills with comfort using attribution, CRM, and funnel data, not just platform metrics.
  • Proficient with GA4 or a similar analytics tool.
  • Experience with HubSpot or an equivalent CRM.
  • Comfortable using AI tools as part of the day-to-day workflow.
  • Excellent written and verbal communication skills, with the ability to present performance and recommendations to non-marketing stakeholders.
  • Impeccable attention to detail and a high degree of accuracy.
  • Must be comfortable working in a remote-first environment and primarily UK-based, with eligibility to work in the UK.
  • Preferred: experience testing acquisition channels beyond Google and LinkedIn.
  • Preferred: background in demand generation or ABM.
  • Preferred: familiarity with B2B attribution platforms such as Dreamdata.
  • Preferred: experience in fintech, SaaS, or a regulated industry.
  • Preferred: knowledge of shares and share schemes.
  • Preferred: startup or scaleup experience.
  • Preferred: experience managing meaningful paid media budgets.

Benefits

  • Salary up to £45,000 depending on experience, plus equity and benefits.
  • Remote-first working with flexibility and the option of hybrid working in the future.
  • 25 days annual leave plus one extra day per year of service, up to five additional days.
  • Private medical insurance after the qualifying period.
  • Employer pension contribution scheme after the qualifying period.
  • Personal training and development budget for professional growth.
  • Support with home working equipment.
  • Monthly recognition scheme.
  • Twice-yearly team retreats, including overnight stays and team-building activities.
  • Regular team and company socials.

Interested in this position?

Apply directly on the company website

Apply Now

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