Marketing Analytics Automation & Enablement Manager

3 hours, 32 minutes ago
Full-time
Senior
Data Science and Analytics
Twilio

Twilio

Twilio is a cloud communication company that offers Communication APIs for SMS, Voice, Video, and Authentication, empowering developers to embed communication capabilities into their software applications globally.

Diversified Telecommunication Services
5K-10K
Founded 2008

Description

  • Architect automated reporting and analytics frameworks for weekly executive cadences and real-time insights.
  • Consult with cross-functional partners to identify workflow bottlenecks and improve throughput through automation.
  • Audit analytics and reporting workflows to design and implement more efficient processes.
  • Drive automation and enhanced capabilities for third-party data enrichment tools.
  • Build and govern a shared AI foundation for the marketing strategy and analytics team, including reusable prompts, scripts, and knowledge assets.
  • Lead AI-driven workflows using OpenAI, Claude, and Gemini to automate query optimization and insights generation.
  • Partner with Enterprise Tech teams on Segment integrations, BigQuery architecture, and data governance.
  • Unify top-of-funnel and bottom-of-funnel signals into an end-to-end view of marketing impact on pipeline and LTV.
  • Train the broader team on new tools and workflows to institutionalize automation and efficiency.

Requirements

  • 5+ years of experience in analytics engineering or data operations focused on automated, high-velocity reporting frameworks and intelligence systems.
  • Demonstrated experience applying generative AI and LLM-based solutions such as OpenAI, Claude, and Gemini to analytics workflows.
  • Expert-level SQL proficiency, including Presto or BigQuery, CTEs, and window functions.
  • Ability to use Python for data automation and systems integration.
  • Advanced prompt engineering experience for data extraction, code generation, and narrative analysis.
  • Deep understanding of ETL/ELT processes, data warehousing, and third-party enrichment tool integration.
  • Proven ability to train teams and socialize technical improvements across an organization.
  • Experience partnering with Data Engineering and Enterprise Tech teams while gathering requirements from non-technical stakeholders.
  • Preferred: familiarity with Salesforce objects such as Leads, Contacts, and Opportunities for pipeline and revenue attribution.
  • Preferred: hands-on experience with GA4, Google Tag Manager, Adobe Target, Looker, or Tableau, and with CDPs such as Segment and marketing automation platforms.

Benefits

  • Remote-first role with approximately 15% travel for in-person connection.
  • Competitive pay with location-based salary ranges from $106,320 to $156,300.
  • Eligibility for Twilio’s equity plan and corporate bonus plan.
  • Healthcare coverage, including health care insurance.
  • 401(k) retirement savings program.
  • Paid sick time, paid personal time off, and generous time off.
  • Paid parental leave and ample parental and wellness leave.
  • Volunteer and donation support through Twilio’s community impact programs.

Interested in this position?

Apply directly on the company website

Apply Now

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