ABM Campaigns Specialist

2 months, 1 week ago
Full-time
Mid Level
Sales and Business Development
Termgrid

Termgrid

Termgrid offers an end-to-end software-as-a-service platform designed specifically for private equity dealmakers and capital markets, facilitating the deal-making process through tools developed by industry professionals.

Internet Software & Services
11-50
Founded 2019

Description

  • Plan and execute targeted account-based and integrated campaigns for priority client segments.
  • Work with Sales and Product to define target accounts, shape messaging, and coordinate campaign activity across digital and in-person channels.
  • Map accounts, identify buying groups, and analyze engagement signals to improve targeting and message relevance.
  • Partner closely with Sales and Account Management to align campaign timing, coordination, and follow-up.
  • Adapt existing content into account- and segment-specific materials that resonate with targeted buyers.
  • Track campaign performance and present clear, actionable insights to internal stakeholders.
  • Use campaign learnings to continuously refine targeting, messaging, and execution.

Requirements

  • 3-6 years of experience in B2B marketing, campaigns, or ABM roles.
  • Hands-on experience with marketing automation platforms, with HubSpot preferred.
  • Comfort working with data to identify accounts, track performance, and make decisions.
  • Strong written communication skills for crafting audience-specific messages.
  • Proven ability to collaborate across Sales, Product, and Marketing without losing momentum.
  • Organized and dependable, with the ability to manage competing priorities.
  • Experience in fintech, financial services, private capital, or B2B SaaS is preferred.
  • Exposure to ABM frameworks, buying group mapping, or account planning methodologies is preferred.
  • Familiarity with intent data tools or sales intelligence platforms is preferred.

Interested in this position?

Apply directly on the company website

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