Data Analyst - 8 Months - Remote - Octopus by RTG

3 weeks, 6 days ago
Contract
Senior
Data Science and Analytics
Robusta Technology Group

Robusta Technology Group

Robusta Technology Group (RTG) is a leading full-service tech agency specializing in digital transformation, E-commerce, web design, and VR/AR. They empower businesses in Saudi Arabia, Egypt, and the region with innovative solutions and industry-shapin...

Professional Services
51-250
Founded 2007

Description

  • Analyze large datasets across CRM, media, and digital platforms to uncover actionable insights.
  • Develop dashboards and reports to track acquisition, engagement, retention, and conversion KPIs.
  • Translate complex data into clear, business-friendly insights for stakeholders.
  • Support segmentation strategies such as lifecycle, behavioral, and RFM models.
  • Analyze consumer journeys across WhatsApp, email, and web channels.
  • Identify opportunities for personalization and next-best-action strategies.
  • Measure CRM and digital marketing campaign performance and provide optimization recommendations.
  • Conduct A/B testing and collaborate with media teams to assess campaign effectiveness and ROI.
  • Work with data engineering and tech teams to ensure data accuracy, consistency, integration, and governance.
  • Partner with internal stakeholders to present insights, support business objectives, and contribute to loyalty and digital transformation initiatives.

Requirements

  • Bachelor’s degree in Data Science, Statistics, Mathematics, Economics, Engineering, or a related field.
  • Master’s degree is a plus.
  • 5–8 years of experience in data analytics, preferably within FMCG, retail, or digital marketing environments.
  • Experience in an agency or consulting environment is a plus.
  • Strong understanding of consumer behavior, CRM, and marketing analytics.
  • Exposure to MENA markets is an advantage.
  • Strong proficiency in SQL for data querying and manipulation.
  • Advanced Excel or Google Sheets skills, including pivot tables and data modeling.
  • Experience with Power BI, Tableau, or Looker Studio.
  • Basic to intermediate knowledge of Python or R.
  • Experience with Salesforce Marketing Cloud, Adobe Campaign, or Braze is a plus.
  • Familiarity with CDPs such as Segment or Tealium is a plus.
  • Experience with GA4, Meta Ads Manager, and Google Ads.
  • Understanding of attribution models and campaign tracking.
  • Strong analytical thinking, problem-solving, communication, storytelling, business acumen, attention to detail, and a proactive, collaborative approach.

Interested in this position?

Apply directly on the company website

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