RemoteLeaf Logo
Log in Sign up

Marketing Analytics Specialist

15 hours, 49 minutes ago
United States, Canada, United Kingdom, Spain
Full-time
Mid Level
Business Intelligence Analyst
Business Intelligence
Email Marketing Google Ads Google Tag Manager HubSpot LinkedIn Ads Power BI Salesforce SEMrush SEO SQL
Apply Now
Prosci

Prosci

Prosci is a global leader in change management solutions, offering research-based tools, training, and consulting services to help organizations effectively manage the people side of change. With a focus on the Prosci ADKAR Model and a proven track rec...

Professional Services
251-1K
Founded 1994
View All Jobs

Description

  • Own monthly and quarterly marketing performance reporting for leadership and regional teams, delivering clear “what / so-what / now-what” narratives.
  • Deliver consistent KPI reporting across global regions and key segments with transparent definitions and documented limitations.
  • Analyze campaign, channel, and funnel performance (paid, social, email, webinars/events, SEO), including conversion trends and ROI signals, and surface optimization opportunities.
  • Identify gaps and inconsistencies in attribution and tracking, recommend practical improvements, and partner with campaign managers and Marketing Ops to define tracking requirements.
  • Monitor, troubleshoot, and validate data quality across HubSpot and GA4 (including UTMs, events, and conversion tracking) and escalate CRM/ops issues that impact reporting trust.
  • Build and maintain self-serve dashboards and repeatable reporting in Power BI, HubSpot, and related tools, and document KPI definitions and dashboard logic.
  • Manage and monitor marketing data connectors and feeds (e.g., Funnel.io, HubSpot API) in collaboration with ICT and document requirements for longer-term connector strategies (e.g., MuleSoft).
  • Maintain and validate key GA4/GTM events and conversions in partnership with Marketing Ops/ICT and flag data pipeline issues early.
  • Train and enable regional marketers on dashboard interpretation and reinforce consistent measurement and tagging practices.

Requirements

  • Bachelor’s degree in Marketing, Business, Data Science, or related field (or equivalent experience).
  • 3–5+ years of direct marketing analytics experience.
  • Experience building executive-level dashboards (Power BI preferred) including DAX and data modeling.
  • Proficient with HubSpot reporting and dashboards, including segmentation, campaigns, lead scoring, and attribution views.
  • Working knowledge of SQL for querying and joining data from multiple systems for validation and analysis.
  • Experience with GA4, Google Tag Manager (GTM), and maintaining event/conversion tracking.
  • Familiarity with APIs and data connectors such as Funnel.io and HubSpot API; exposure or planned migration to MuleSoft is a plus.
  • Strong Excel (pivot tables, formulas, data validation) and PowerPoint skills for executive presentations and data storytelling.
  • Experience reconciling multi-system data (HubSpot, Salesforce, GA4) and supporting global/regional teams across multiple markets and currencies.
  • Comfortable cross-functional collaboration with Marketing Ops, Performance Marketing, ICT/Data, Sales Ops, and Finance; able to frame insights for executives and regional teams.

Interested in this position?

Apply directly on the company website

Apply Now

Similar Roles

Immiland Canada

Power BI Developer

Immiland Canada 11-50 Family Services

Power BI Developer for a Bogotá-based organization (remote) responsible for delivering end-to-end BI dashboards and reports that turn raw data into actionable insights to support data-driven decisions.

Colombia Full-time Mid Level Business Intelligence Analyst
GCP Power BI SQL
9 hours, 4 minutes ago
SmithRx

Enterprise Pricing Analyst

SmithRx 1K-5K Pharmaceuticals

Enterprise Pricing Analyst at SmithRx supporting presales for large enterprise clients by analyzing claims and producing enterprise-grade deliverables that demonstrate cost savings and the company’s value proposition to potential clients and partners.

United States Full-time Mid Level Business Intelligence Analyst
Looker SQL Tableau
9 hours, 34 minutes ago
SmithRx

Pricing Systems Analyst

SmithRx 1K-5K Pharmaceuticals

Pricing Systems Analyst at SmithRx responsible for architecting, building, and maintaining the company’s pricing models and bid data infrastructure to ensure accurate, automated pricing, reporting, and support for proposal submissions.

Anywhere Full-time Mid Level Business Intelligence Analyst
GitHub JIRA Looker SQL Tableau
9 hours, 34 minutes ago
CI&T

[Job - 28639] Senior Data Analytics (Power BI / SQL / AWS), Brazil

CI&T 5K-10K Internet Software & Services

Sênior de Data Analytics (Power BI / SQL / AWS) na CI&T, atuando em regime remoto para consolidar, evoluir e sustentar a plataforma institucional de dashboards do banco, entregando novas visões, melhorias de performance e integrações automatizadas com AWS para suportar decisões de negócio.

Brazil Full-time Senior Business Intelligence Analyst
AWS Power BI SQL
10 hours, 49 minutes ago

You're on a roll! Sign up now to keep applying.

Sign Up

Already have an account? Log in

Used by 14,729+ remote workers