Paid Social Senior Performance Analyst

1 week ago
Senior
Data Science and Analytics
Power Digital Marketing

Power Digital Marketing

Power Digital Marketing is a full-service digital marketing agency that specializes in creating innovative, data-driven marketing strategies to enhance brand presence and drive measurable growth across various service sectors.

Media
251-1K
Founded 2012

Description

  • Lead paid social strategy and performance across designated key accounts.
  • Serve as the primary point of contact and escalation for paid social clients.
  • Navigate roadblocks and implement solutions internally and externally to improve account outcomes.
  • Apply advanced knowledge of attribution, incrementality, contribution analysis, and measurement to optimize results.
  • Use cross-channel strategy to ensure paid social drives business results for clients.
  • Mentor, coach, and train team members to elevate skills and improve team performance.
  • Oversee delivery of high-quality paid social work and share best practices across the team.
  • Partner with business development on new business audits and pitches.
  • Track industry trends, algorithm changes, and emerging technologies to inform strategy.
  • Employ AI technologies and Power Digital’s Nova ecosystem to improve processes and support the department.

Requirements

  • 3+ years of experience in performance media buying, ideally within a digital or media agency.
  • 1.5+ years of experience in performance media buying on Meta.
  • 2+ years of e-commerce experience.
  • Mentorship experience preferred.
  • Strong Excel and data analysis skills.
  • Experience with Google Analytics, Shopify, and other technical platforms.
  • Ability to manage multiple tasks in a fast-paced environment under tight deadlines.
  • Excellent communication skills and the ability to ask clarifying questions.
  • Advanced spoken and written English proficiency is required.
  • Legally authorized to work in the U.S. without visa sponsorship.
  • Entrepreneurial spirit with passion for knowledge and personal growth.

Interested in this position?

Apply directly on the company website

Apply Now

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