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Paid Social Media Supervisor, Healthcare

1 day, 21 hours ago
Nicaragua
Senior
Paid Media Specialist
Project and Program Management
Content Marketing Email Marketing Google Ads Google Analytics Google Tag Manager Influencer Marketing SEO Social Media Marketing TikTok
Apply Now
Power Digital Marketing

Power Digital Marketing

Power Digital Marketing is a full-service digital marketing agency that specializes in creating innovative, data-driven marketing strategies to enhance brand presence and drive measurable growth across various service sectors.

Media
251-1K
Founded 2012
View All Jobs 122

Description

  • Own the end-to-end management and strategic oversight of assigned paid media accounts.
  • Lead day-to-day execution, optimization, pacing, and reporting for held accounts.
  • Develop paid media strategy, project ideation, roadmaps, and testing plans.
  • Manage and mentor a small team of Media Managers, delegating work and developing their skills.
  • Partner with Account Managers and the Media Director to align on client goals, priorities, and efficiency targets.
  • Serve as the primary internal and external point of contact for owned accounts.
  • Generate reporting, write insights, and communicate performance recommendations to clients.
  • Maintain accounts through optimizations, structural updates, bidding changes, conversion-type adjustments, and copy revisions.
  • Design and deploy monthly and quarterly tests across structure, targeting, creative, messaging, and conversion.
  • Continuously verify and improve full-funnel paid media structures and expand paid media offerings.

Requirements

  • 6-10+ years of paid media experience.
  • Experience managing multiple paid media accounts with monthly budgets of $100K-$1MM.
  • Experience building paid media strategy, roadmaps, media plans, competitive research, and testing/measurement frameworks across multiple channels.
  • Experience with Google Ads, Bing Ads, Meta, Google Display, Programmatic Display, and Social platforms such as LinkedIn or TikTok.
  • Experience with full-funnel strategy, video, and lead generation.
  • Experience with Google Analytics, GTM, and conversion/optimization strategy; GA4 knowledge is a plus.
  • Ability to write ad copy, guide creative strategy, identify asset requirements, and establish a creative testing cadence.
  • Client relationship management experience with a focus on reporting insights and business-goal optimization.
  • Team management experience.
  • Advanced spoken and written English proficiency is required.

Benefits

  • Power Digital is an Equal Opportunity Employer committed to diversity and inclusion.
  • The company states that it does not charge any application, processing, or training fees during the hiring process.
  • Official job openings are posted on the company careers page.
  • Candidates can contact [email protected] to verify suspicious messages or offers.

Interested in this position?

Apply directly on the company website

Apply Now

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