Power Digital Marketing

Power Digital Marketing

Power Digital Marketing is a full-service digital marketing agency that specializes in creating innovative, data-driven marketing strategies to enhance brand presence and drive measurable growth across various service sectors.

Media
251-1K
Founded 2012

Description

  • Manage designated paid media accounts and ensure campaigns meet pacing and KPI requirements.
  • Partner with Account Managers and the Media Supervisor to align on client goals, priorities, and efficiency targets.
  • Own or support end-to-end strategy for a select group of core clients.
  • Generate reporting and performance insights for designated accounts.
  • Maintain and optimize accounts through bid management, structural updates, conversion tracking, and copy revisions.
  • Design, deploy, and evaluate tests on a monthly and quarterly cadence across structure, targeting, creative, messaging, and conversion.
  • Ensure flawless execution across platforms such as Meta, Google, and TikTok, including setup, tracking, naming conventions, and QA.
  • Independently manage timelines, budgets, pacing, and day-to-day performance with minimal oversight.
  • Prepare and present performance recaps and communicate insights and next steps clearly.
  • Identify growth opportunities, recommend data-backed optimizations, and propose ways to expand media coverage and improve operations.

Requirements

  • 1-2 years of digital marketing experience, with at least 6 months of hands-on Meta Ads experience.
  • 1+ years of experience in direct response marketing, ideally across lead generation, e-commerce, or B2B.
  • 1+ years of experience with Meta Ads or Google Ads for direct response campaigns; experience with additional platforms such as TikTok Ads, LinkedIn Ads, or Pinterest Ads is a plus.
  • 1+ years of experience leading paid advertising strategy for direct response marketing efforts.
  • 1+ years of experience with Google Analytics and Shopify; experience with other technical platforms is a plus.
  • 1 year of client-facing experience handling communications.
  • Excellent Excel skills, including a clear understanding of advanced Excel features.
  • Strong data analytics skills and highly dependable, organized, and self-motivated work habits.
  • Entrepreneurial spirit with a passion for problem-solving, continued learning, and personal development.
  • Advanced spoken and written English proficiency is required.

Benefits

  • Power Digital is an Equal Opportunity Employer committed to diversity and inclusion.
  • The company emphasizes a people-first culture and values diverse backgrounds and experiences.
  • No application, processing, or training fees are charged at any stage of the hiring process.
  • Official job openings are posted on the company careers page for candidate verification.

Interested in this position?

Apply directly on the company website

Apply Now

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