Paid Search Sr. Strategist

1 day, 22 hours ago
Full-time
Senior
Marketing and Growth
Power Digital Marketing

Power Digital Marketing

Power Digital Marketing is a full-service digital marketing agency that specializes in creating innovative, data-driven marketing strategies to enhance brand presence and drive measurable growth across various service sectors.

Media
251-1K
Founded 2012

Description

  • Own the execution, performance, and growth of paid media accounts within a book of business.
  • Manage enterprise-level campaigns through daily optimizations, campaign creation, and high-level strategy ownership.
  • Analyze campaign and client source-of-truth data to produce insights and action plans.
  • Maintain frequent communication with internal agency teams and external clients.
  • Handle complex client conversations, roadblocks, and account issues under pressure.
  • Provide ongoing insights and forward-looking strategy tied to client business goals.
  • Collaborate across channels to understand how paid media fits into the broader media mix.
  • Participate in weekly department scrums and training sessions to expand channel knowledge.
  • Contribute to the development of new department training materials.
  • Use AI technologies, outsourced resources, and the Nova ecosystem to improve workflows and business processes.

Requirements

  • 4-5 years of digital marketing experience, including 3+ years in an agency setting.
  • At least 4 years of hands-on Search Engine Marketing experience.
  • Experience with campaign development and optimization, including bid optimization, keyword research, and ad copy development for large enterprise accounts.
  • Significant campaign management experience in 3 or more of the following: Performance Max, Standard Shopping, YouTube Ads, Display Advertising, Local campaigns, or Bing Ads.
  • Proficiency with Google and Microsoft Office Suites.
  • Proficiency in Google Analytics.
  • Expert knowledge of funnel marketing and paid media’s role in the marketing funnel.
  • Strong ability to formulate meaningful insights from marketing data and tell the story behind the numbers.
  • Strong written and verbal communication skills.
  • Strong organizational, project management, interpersonal, and independent learning skills.
  • Advanced spoken and written English proficiency is required.
  • Preferred: interest in a long-term relationship with a growing company.

Benefits

  • Base salary plus commission opportunities.
  • Medical bonus.
  • 15 paid vacation days per year.
  • Fully flexible work environment with remote, in-office, or hybrid options.
  • Employee Assistance Program (EAP).
  • 17 observed Colombian national holidays plus 2 mental health recharge days per year.
  • Legal benefits such as Prima and Cesantias.
  • Paid Social Security.
  • Ongoing employee development programs for personal and professional growth.
  • Quarterly awards with prize money and recognition for outstanding performance.
  • Opportunities to participate in company DEI initiatives.
  • Unlimited opportunities for growth and leadership within a rapidly growing firm.

Interested in this position?

Apply directly on the company website

Apply Now

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