Content Strategist, Contract (US)

26 minutes ago
Contract
Mid Level
Marketing and Growth
PointClickCare

PointClickCare

PointClickCare provides a leading cloud-based healthcare software platform that enables long-term and post-acute care providers to effectively manage the complete lifecycle of resident care while enhancing operational efficiency and improving resident ...

Health Care Providers & Services
1K-5K
Founded 2000
$232M raised

Description

  • Develop, manage, and execute content strategy across the blog, podcast, website, and long- and short-form content channels.
  • Plan editorial calendars, write and edit content, manage production workflows, and deliver content on schedule.
  • Translate product marketing and go-to-market strategies into brand content that supports thought leadership and top-of-funnel objectives.
  • Create thought leadership content for executives and subject matter experts across owned media channels.
  • Develop distribution strategies and collaborate with demand, social, web, and growth teams to reach priority audiences.
  • Manage agency partnership programs, including deliverables, timelines, and day-to-day execution.
  • Track content performance, report on key metrics, and optimize the editorial mix based on insights.
  • Establish brand storytelling, content positioning, and channel strategy guidelines.
  • Lead content strategy for the annual SUMMIT conference across pre-event, onsite, and post-event channels, and support event deliverables.
  • Support employer brand content, including employee stories, recruitment campaigns, careers content, and culture-focused materials.

Requirements

  • Proven experience developing and executing content strategies with a strong hands-on delivery record.
  • Experience managing owned channels such as blogs, podcasts, and websites, including editorial planning, writing, editing, and production.
  • Experience managing agency partners and external content programs.
  • Understanding of how brand content supports top-of-funnel demand generation and thought leadership.
  • Ability to translate product marketing and go-to-market strategies into compelling brand storytelling.
  • Ability to analyze content performance metrics and turn insights into actionable improvements.
  • Strong cross-functional collaboration skills and experience working across multiple teams or marketing pods.
  • Healthcare or B2B SaaS marketing experience is preferred.
  • Commitment to following information security policies and protecting confidential information.

Benefits

  • 13-month contract opportunity.
  • Remote work arrangement.
  • Professional growth and development opportunities.
  • Access to AI tools and training that support creativity, productivity, and decision-making.
  • Equal employment opportunity and workplace accommodations for candidates with disabilities.

Interested in this position?

Apply directly on the company website

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