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Social Media Manager

1 month ago
Latin America, South Africa, Pakistan, Philippines
Full-time
Junior
Social Media Manager
Marketing and Growth
Content Marketing Copywriting Digital Marketing E-commerce Google Analytics HubSpot Influencer Marketing Instagram API TikTok
Apply Now
Pavago

Pavago

Pavago specializes in connecting small and medium-sized businesses with skilled offshore talent from Pakistan and Latin America, offering a streamlined recruitment process that enables the hiring, onboarding, and payment of remote employees at signific...

IT Services
Founded 2023
View All Jobs 434

Description

  • Develop and execute social media strategies aligned with marketing and business goals.
  • Build platform-specific growth plans, KPIs, and content calendars across LinkedIn, Instagram, TikTok, Facebook, X, and YouTube.
  • Create, edit, repurpose, schedule, and publish platform-native content, including posts, hooks, captions, threads, and short-form copy.
  • Collaborate with designers and video editors while maintaining consistent brand voice, messaging, and visual identity.
  • Monitor and respond to comments, DMs, mentions, tags, and audience conversations; escalate customer service or reputation concerns when needed.
  • Plan and execute social campaigns for product launches, events, promotions, partnerships, and brand initiatives.
  • Support influencer collaborations, UGC campaigns, strategic partnerships, and alignment between organic and paid social.
  • Track engagement, reach, audience growth, traffic, leads, conversions, and content performance using analytics tools.
  • Prepare weekly and monthly performance reports, conduct A/B tests, and optimize strategy based on data and audience behavior.
  • Collaborate with marketing, content, design, video, PR, customer support, and leadership teams to improve messaging and campaigns.

Requirements

  • 2+ years of professional social media management experience.
  • Hands-on experience managing multiple platforms, including LinkedIn, Instagram, TikTok, Facebook, X, and YouTube.
  • Strong writing, editing, storytelling, hook development, and social copywriting skills.
  • Experience building and maintaining social media content calendars.
  • Experience with scheduling and analytics tools such as Hootsuite, Sprout Social, Buffer, or HubSpot.
  • Familiarity with Canva and Adobe Creative Suite or comparable design tools.
  • Strong understanding of social engagement, audience growth, content optimization, and platform analytics.
  • Strong written and verbal English communication skills.
  • Ability to work independently during U.S. client business hours.
  • Experience with SaaS, e-commerce, agencies, professional services, influencer marketing, UGC, paid social, reputation management, short-form video, or organic lead generation preferred.

Benefits

  • Full-time, fully remote role.
  • Remote work opportunities for candidates in LATAM, Pakistan, the Philippines, and South Africa.
  • Opportunity to own social media strategy and growth across major platforms.
  • Direct collaboration with marketing and leadership teams.
  • Creative freedom supported by performance data.
  • Career growth opportunities toward Senior Social Media Manager, Content Marketing Manager, Social Media Lead, Head of Social, or Brand & Community Lead.

Interested in this position?

Apply directly on the company website

Apply Now

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