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Marketing Associate

11 hours, 6 minutes ago
Pakistan
Full-time
Junior
Marketing Specialist
Marketing and Growth
CRM HubSpot Salesforce SEO
Apply Now
Pavago

Pavago

Pavago specializes in connecting small and medium-sized businesses with skilled offshore talent from Pakistan and Latin America, offering a streamlined recruitment process that enables the hiring, onboarding, and payment of remote employees at signific...

IT Services
Founded 2023
View All Jobs 521

Description

  • Maintain Salesforce CRM hygiene and ensure marketing data remains accurate, organized, and campaign-ready.
  • Audit, clean, standardize, and manage marketing databases, including lead records, segmentation, duplicate cleanup, field consistency, and campaign attribution.
  • Build targeted prospect lists using ZoomInfo, Apollo, LinkedIn, and similar tools, then validate and enrich prospect data.
  • Segment audiences by industry, job title, geography, company size, and campaign criteria to support outbound marketing and lead generation.
  • Support execution of email campaigns, nurture workflows, and outbound marketing campaigns.
  • Maintain campaign tracking and reporting systems, including tagging, attribution, and performance tracking.
  • Document and maintain marketing SOPs and workflows and help improve operational efficiency.
  • Support marketing operations across Salesforce, HubSpot, and Pardot / Account Engagement.
  • Conduct basic website and SEO audits, including content updates, metadata optimization, keyword implementation, and internal linking improvements.
  • Assist with email formatting, campaign setup, content publishing, marketing asset coordination, and Canva template updates.

Requirements

  • Experience with Salesforce CRM, CRM management, data hygiene, segmentation, and reporting.
  • Experience using Pardot / Account Engagement, HubSpot, or similar marketing automation platforms.
  • Experience with ZoomInfo, Apollo, and other prospecting or list-building tools.
  • Strong Excel or Google Sheets skills.
  • Strong attention to detail and organizational skills.
  • Process-oriented mindset with strong documentation abilities.
  • Strong written English communication skills.
  • Ability to work independently in a remote environment during CST business hours.
  • Experience supporting U.S.-based marketing teams is preferred.
  • Familiarity with SEO, website optimization, and CMS platforms is preferred.
  • Experience supporting email marketing campaigns is preferred.
  • Familiarity with Canva, marketing asset management, and content publishing workflows is preferred.
  • Experience in B2B marketing, SaaS, agencies, or growth-focused organizations is preferred.

Benefits

  • Fully remote work environment.
  • Work directly with senior marketing leadership.
  • High-impact role with strong ownership and visibility across marketing initiatives.
  • Opportunity to improve and scale operational processes.
  • Growth opportunities in Marketing Operations, Revenue Operations (RevOps), CRM Administration, and Campaign Operations.

Interested in this position?

Apply directly on the company website

Apply Now

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