E-Commerce PPC Specialist

19 hours, 44 minutes ago
Full-time
Mid Level
Marketing and Growth
Pavago

Pavago

Pavago specializes in connecting small and medium-sized businesses with skilled offshore talent from Pakistan and Latin America, offering a streamlined recruitment process that enables the hiring, onboarding, and payment of remote employees at signific...

IT Services
Founded 2023

Description

  • Develop, launch, and optimize Amazon PPC campaigns to improve traffic, conversions, and profitability.
  • Conduct keyword research, bid optimization, and product targeting analysis for Amazon advertising.
  • Manage Sponsored Products, Sponsored Brands, Sponsored Display, and retargeting campaigns.
  • Monitor campaign performance daily and identify opportunities to scale profitable campaigns.
  • Reduce wasted ad spend while improving ROAS and conversion rates.
  • Support seasonal campaigns, promotions, and new product launches across Amazon.
  • Manage product listings, pricing, reviews, ratings, customer feedback, and inventory levels in Amazon Seller Central.
  • Optimize Amazon listings for visibility, keyword relevance, and conversion performance.
  • Build and optimize Facebook and Instagram ad campaigns that support eCommerce growth.
  • Create and manage email marketing campaigns and coordinated cross-channel campaigns across Amazon, paid social, and email.
  • Track performance across Amazon, Meta, and email channels and build weekly and monthly reports with actionable insights.
  • Recommend testing strategies and growth opportunities based on campaign data.

Requirements

  • 3+ years of hands-on experience managing Amazon PPC campaigns.
  • Strong knowledge of Amazon Seller Central and Amazon advertising tools.
  • Experience running Facebook and Instagram advertising campaigns.
  • Experience managing email marketing campaigns using Klaviyo, Mailchimp, or similar tools.
  • Strong analytical skills with the ability to interpret and act on performance data.
  • Excellent written and verbal English communication skills.
  • Ability to manage multiple campaigns and priorities in a remote environment.
  • Strong understanding of eCommerce performance marketing fundamentals.
  • Experience working with D2C or eCommerce brands (preferred).
  • Familiarity with Google Ads, TikTok Ads, or additional paid media channels (preferred).
  • Strong copywriting skills for ad creatives and email campaigns (preferred).
  • Understanding of CRO and A/B testing (preferred).
  • Experience scaling fast-growing consumer product brands (preferred).
  • Familiarity with attribution and full-funnel marketing strategies (preferred).

Benefits

  • Full-time remote position.
  • Flexible working hours with partial overlap in U.S. business hours.
  • Opportunity to work on performance-focused eCommerce growth initiatives.
  • Hands-on ownership of Amazon PPC strategy and execution.
  • Exposure to cross-channel marketing across Amazon, paid social, and email.

Interested in this position?

Apply directly on the company website

Apply Now

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