Contract - Senior Creative, Paid Social

3 hours, 25 minutes ago
Contract
Senior
Design and User Experience
Ro

Ro

Ro is a telehealth provider that connects patients with licensed healthcare professionals online to offer treatments for various health concerns, including weight loss, sexual health, hair loss, and fertility.

Health Care Providers & Services
251-1K
Founded 2017
$1023M raised

Description

  • Concept and create paid social content across static, video, and other formats that drives conversion and user engagement.
  • Develop new ad concepts in high volume to improve account performance.
  • Use performance insights and growth metrics to identify patterns and generate creative hypotheses.
  • Own paid social workstreams and build templates and frameworks to improve efficiency and scale.
  • Partner with a conceptual copywriter to extend and evolve the Ro brand across channels.
  • Stay current on design trends, social media trends, AI technologies, and industry best practices.
  • Create and iterate on creative quickly, both independently and collaboratively.
  • Measure creative performance against metrics such as CTR, CVR, and CAC.

Requirements

  • 5-7 years of experience in a relevant role with multidisciplinary portfolio examples.
  • Strong portfolio showing direct response marketing work, including paid social video and static assets and iterative testing examples.
  • Experience creating platform-specific content for Instagram, TikTok, YouTube, and similar channels.
  • Strong working knowledge of Figma, After Effects or Premiere, Photoshop, and Illustrator.
  • Working knowledge of advertising fundamentals.
  • Experience designing and optimizing work against performance metrics such as CTR, CVR, and CAC.
  • Demonstrated history of contributing to and exceeding business goals.
  • Strong visual design craft, including type, space, form, color, visual hierarchy, and attention to detail.
  • Experience with content creation is a plus.
  • Familiarity with new platforms and technologies, including AI, is preferred.

Interested in this position?

Apply directly on the company website

Apply Now

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