Pavago

Pavago

Pavago specializes in connecting small and medium-sized businesses with skilled offshore talent from Pakistan and Latin America, offering a streamlined recruitment process that enables the hiring, onboarding, and payment of remote employees at signific...

IT Services
Founded 2023

Description

  • Build and manage paid media campaigns across Google Ads, Meta, LinkedIn, X, Reddit, TikTok, and YouTube.
  • Develop full-funnel B2B lead generation strategies and launch campaigns end to end.
  • Write, test, and refine ad copy, messaging, audiences, hooks, creative formats, and landing pages.
  • Drive organic growth across LinkedIn, X, Instagram, TikTok, and other relevant social platforms.
  • Develop content strategies that complement paid marketing efforts and support inbound demand.
  • Monitor campaign performance daily and optimize bids, budgets, targeting, and creatives.
  • Run structured A/B tests across creatives, audiences, headlines, bidding strategies, and landing pages.
  • Own tracking and attribution activities including pixels, event tracking, UTM strategy, and reporting.
  • Analyze performance data and translate insights into actionable growth recommendations.
  • Collaborate with design, content, sales, and leadership teams to align marketing with revenue goals.

Requirements

  • 3+ years of hands-on digital marketing experience.
  • Proven experience managing Google Ads, Meta Ads, and LinkedIn Ads.
  • Demonstrated success generating qualified B2B leads and measurable pipeline growth.
  • Experience managing campaigns across multiple acquisition channels.
  • Strong understanding of PPC strategy, audience segmentation, retargeting, funnel optimization, and attribution models.
  • Hands-on experience with Google Analytics 4 (GA4), Google Tag Manager (GTM), and conversion tracking.
  • Ability to independently launch, optimize, analyze, and scale campaigns.
  • Strong copywriting and conversion-focused messaging skills.
  • Experience with HubSpot, Salesforce, or Marketo is preferred.
  • Organic social media growth experience, multi-account management, large budgets, Canva, Adobe Creative Suite, and Google Ads or Meta certifications are nice to have.

Benefits

  • Full-time remote position.
  • Working hours aligned to U.S. time zones.
  • Opportunity to own paid and organic growth strategy across multiple channels.
  • Direct impact on lead generation, customer acquisition, and revenue growth.
  • Opportunity for long-term career growth into Growth Marketing Lead, Head of Marketing, Demand Generation Manager, or VP of Growth.
  • Fast-paced, performance-focused marketing environment.
  • Collaborative work with marketing, sales, and leadership teams.

Interested in this position?

Apply directly on the company website

Apply Now

Similar Roles

Lead Creative Strategist (Performance Marketing)

Superside 251-1K Media

Superside is hiring a Creative Strategist, Performance Marketing to lead data-driven creative strategy for high-volume client campaigns across paid channels and guide performance-focused creative decisions.

Google Ads TikTok
18 minutes ago

Freelance Performance Marketing Creative Strategist

Superside 251-1K Media

Superside is seeking a freelance Performance Marketing Creative Strategist to bridge brand creative strategy and paid social performance for brand marketing teams.

TikTok
48 minutes ago

Business Intelligence Lead, Performance Marketing

Launch Potato 51-250 Professional Services

Launch Potato is hiring a Lead BI Developer to own reporting infrastructure and help drive data-informed decisions across its digital media verticals in a remote-first, performance-driven environment.

Affiliate Marketing Power BI SQL Tableau
1 hour, 18 minutes ago

Senior Digital Marketing Manager (Mensch) Programmatic Advertising

WPP Media 10001+ marketing & advertising

WPP Media sucht einen Senior Digital Marketing Manager für Programmatic Advertising, der die strategische Entwicklung und operative Umsetzung programmatischer Kampagnen für Kund:innen in einem internationalen Agenturumfeld verantwortet.

2 days, 23 hours ago

You're on a roll! Sign up now to keep applying.

Sign Up

Already have an account? Log in

Used by 14,729+ remote workers