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Senior Content Marketing Manager

1 day, 14 hours ago
United States
Full-time
Senior
Content Marketing Manager
Marketing and Growth
Content Marketing SEO
Apply Now
PandaDoc

PandaDoc

PandaDoc offers an all-in-one document automation platform that enables sales professionals to create, approve, track, and electronically sign proposals and quotes more efficiently, significantly reducing the time spent on business document workflows.

Internet Software & Services
251-1K
Founded 2013
$51M raised
View All Jobs 48

Description

  • Own PandaDoc’s content strategy across formats, audience, and business objectives.
  • Proactively drive the content roadmap and contribute ideas to campaign planning early.
  • Reimagine top-of-funnel content with interactive tools, educational guides, video series, and webinars.
  • Source, develop, and produce customer stories in partnership with the Brand Studio team.
  • Partner with SEO, PMM, and CX teams to align content efforts, identify gaps, and reduce redundancy.
  • Balance evergreen educational content with timely campaign work that supports GTM priorities.
  • Define how AI should be used in content production and establish good judgment standards.
  • Track changes in content visibility in an AI search environment and adapt the approach.
  • Build a measurement framework tied to pipeline influence, brand awareness, and revenue contribution.
  • Run regular performance reporting and share insights with leadership.

Requirements

  • 4–6 years of experience in content marketing, ideally in B2B SaaS.
  • Experience owning content strategy across multiple formats, not just a blog or editorial calendar.
  • Experience creating TOFU content such as educational guides, tools, and other audience-building programming.
  • Strong customer storytelling skills with the ability to develop human-centered narratives across formats.
  • Comfort working across multiple content-producing teams and connecting siloed work.
  • Strong writing and editing skills with a high quality bar and self-editing discipline.
  • Experience managing freelancers or external content contributors, including briefing, editing, and quality control.
  • Comfort with data, including building measurement frameworks, pulling numbers, and presenting findings.
  • Experience working across PMM, Demand Gen, SEO, and creative teams.
  • A clear understanding of how to use AI to produce better work without losing voice or judgment.
  • Bonus: experience with video content series (YouTube) or podcast.

Benefits

  • Annual compensation of $130,000–$150,000 OTE, including base and variable pay.
  • Employees may be eligible to purchase company stock or receive annual bonuses.
  • Medical, dental, vision, short- and long-term disability, life insurance, FSA, and 401(k) plans.
  • 13.34+ hours of paid time off per month.
  • 6 self-care days.
  • Birthday PTO day.
  • 12 company-paid holidays per year.

Interested in this position?

Apply directly on the company website

Apply Now

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