Senior Demand Generation Manager

1 month ago
Full-time
Senior
Sales and Business Development
Omilia

Omilia

Omilia is a global leader in Conversational AI, offering AI-based self-service solutions for enhanced customer care fulfillment and success.

IT Services
251-1K
Founded 2002
$20M raised

Description

  • Develop, execute, and optimize a multi-channel demand generation plan to drive awareness, engagement, and qualified leads for the enterprise segment.
  • Design and run targeted 1:few and 1:many ABM programs for priority accounts in close alignment with sales.
  • Build and manage campaigns across digital channels including content syndication, paid social, search, email, and events/webinars.
  • Use HubSpot (or equivalent) to design nurture flows, lead scoring models, workflows, and reporting dashboards.
  • Partner with enterprise sales teams to ensure campaigns support pipeline goals and to provide actionable insights on account engagement.
  • Collaborate with product marketing and content teams to create assets (case studies, thought leadership, solution briefs) that fuel campaigns.
  • Own KPIs for lead generation, pipeline contribution, and ROI; continuously test, measure, and optimize campaign performance.
  • Monitor market trends in conversational AI, enterprise SaaS, and B2B marketing to inform strategy and introduce innovative approaches.

Requirements

  • 5+ years of B2B demand generation experience, ideally in SaaS targeting large enterprises.
  • Proven track record running ABM programs that engage senior decision makers and generate measurable pipeline impact.
  • Hands-on expertise with HubSpot (or equivalent) including campaign automation, segmentation, lead scoring, and reporting.
  • Strong understanding of enterprise buying cycles, particularly in complex or regulated industries.
  • Data-driven mindset with the ability to analyze performance and optimize campaigns.
  • Excellent project management skills with the ability to manage multiple campaigns simultaneously.
  • Strong collaboration and stakeholder management skills across marketing, sales, and product teams.
  • Experience in conversational AI, AI, or customer experience technology is a strong plus.

Benefits

  • Fixed compensation
  • Long-term employment with allocated vacation days
  • Professional development support (courses, training, etc.)
  • Opportunity to work on cutting-edge technology products with global impact
  • Supportive, collaborative colleagues and team culture
  • Company-provided Apple gear
  • Equal opportunity and inclusive workplace commitment

Interested in this position?

Apply directly on the company website

Apply Now

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