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Marketing Strategy Manager (Web & Growth)

1 hour, 42 minutes ago
Colombia
Full-time
Senior
Marketing Strategist
Marketing and Growth
Digital Marketing HubSpot SEO Webflow
Apply Now
NeoWork

NeoWork

NeoWork provides offshoring, nearshoring, and outsourcing solutions to help businesses hire top global talent and enhance their operational capabilities across various fields, including software engineering, data science, and support services.

Professional Services
51-250
Founded 2017
View All Jobs 8

Description

  • Serve as a strategic advisor to clients on digital marketing performance and growth opportunities.
  • Analyze website and marketing performance using analytics and behavioral data to understand user behavior and site outcomes.
  • Translate marketing data into clear, actionable recommendations that improve traffic, engagement, and conversion results.
  • Evaluate the impact of website launches, redesigns, and page updates on performance.
  • Identify growth and optimization opportunities across site speed, page structure, content, and user experience.
  • Recommend experiments and optimizations to improve user journeys and marketing effectiveness.
  • Coordinate cross-functional initiatives with Marketing Operations, SEO/AEO, and Conversion Rate Optimization teams.
  • Present insights and recommendations clearly to clients and internal stakeholders.
  • Build trusted client relationships through thoughtful, data-backed guidance.
  • Manage strategy and communication across multiple client accounts simultaneously.

Requirements

  • 5+ years of experience in digital marketing, growth marketing, or marketing strategy.
  • Depth of experience in conversion rate optimization, SEO/AEO, and marketing analytics.
  • Strong experience using GA4, HubSpot, or similar marketing analytics platforms.
  • Experience analyzing website performance, traffic trends, and conversion behavior.
  • Ability to synthesize marketing data into streamlined documents with insights and recommendations.
  • Strong client communication and presentation skills.
  • Strong internal and cross-functional communication skills.
  • High focus on on-time delivery and responsiveness internally and externally.
  • Preferred: experience working in agencies such as web design, web development, or digital marketing agencies.
  • Preferred: experience managing multiple client accounts or marketing programs simultaneously.
  • Preferred: experience supporting B2B software and technology companies.
  • Preferred: familiarity with Microsoft Clarity, Hotjar, or similar behavioral analytics tools.
  • Preferred: deep understanding of SEO fundamentals and website performance optimization.
  • Preferred: experience working with Webflow or modern CMS platforms.

Benefits

  • Health insurance for contractors.
  • Holiday extra pay.
  • 100% home-based position with flexibility aligned to US business hours, depending on client needs.
  • Mental health days to support well-being.
  • Performance-based incentives in addition to base salary.
  • Annual review and appraisal process.
  • Opportunities for professional growth and advancement.

Interested in this position?

Apply directly on the company website

Apply Now

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