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Field Marketing Team Lead, Events - HR Solutions

2 weeks, 4 days ago
Canada
Full-time
Senior
Marketing Manager
Project and Program Management
HubSpot Salesforce
Apply Now
Mitratech

Mitratech

Mitratech specializes in automating processes through innovative solutions and services in compliance, risk management, enterprise HR, and legal operations, empowering organizations to effectively manage risks and scale for future growth.

Professional Services
1K-5K
Founded 1987
$3M raised
View All Jobs 30

Description

  • Own Field + Sales events and virtual roundtables from planning through execution and optimization.
  • Translate Director-defined campaign priorities into program plans, formats, and execution approaches.
  • Design attendee experience, including event flow, engagement tactics, and follow-up approach.
  • Lead the execution of sales-driven field events such as sporting suites, executive dinners, VIP experiences, and regional activations.
  • Partner with Sales on target accounts, attendee strategy, and pipeline goals.
  • Manage logistics, vendor coordination, and on-site execution to deliver high-quality event experiences.
  • Build and scale a virtual roundtable program for HR leaders as a demand generation motion.
  • Develop execution playbooks, templates, timelines, and repeatable processes for events and roundtables.
  • Provide day-to-day guidance and support to junior team members, including prioritization, blockers, and quality review.
  • Track execution metrics, maintain process documentation, and improve program performance using reporting tools.

Requirements

  • 5-7 years of experience in B2B field marketing, event marketing, or demand generation.
  • Proven experience owning and executing field events or executive programs end-to-end.
  • Experience building or scaling event programs or roundtables from scratch.
  • Demonstrated ability to create playbooks, processes, and repeatable program models.
  • Strong understanding of Sales-aligned event strategies, including account targeting and relationship building.
  • Experience supporting or mentoring junior team members preferred.
  • Strong project management and organizational skills with the ability to manage multiple programs simultaneously.
  • Detail-oriented with a focus on execution quality and consistency.
  • Experience with Salesforce, HubSpot, or similar platforms, and event tools such as Goldcast.
  • Strong communication and cross-functional collaboration skills.
  • Proactive, solution-oriented mindset with strong ownership and accountability.

Benefits

  • Equal-opportunity employer with consideration for employment regardless of race, colour, religion, gender, national or ethnic origin, age, sex, sexual orientation, gender identity or expression, marital status, family status, disability, or veteran status.
  • Accommodation support available during the hiring process.
  • Global, diverse, and inclusive work culture.
  • Learning opportunities and a supportive team environment.

Interested in this position?

Apply directly on the company website

Apply Now

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